Senior Audience Producer

Hearst Connecticut Media Group; Meriden (CT); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

401(k) matching

3 weeks vacation

Phone reimbursement

Training opportunities

FSA

Parental leave

EAP

HSA

Job summary

Hearst Connecticut Media Group in Norwalk, Connecticut is seeking a Senior Audience Producer to embed with editors, guide reporting with analytics, and optimize our journalism across platforms. You will work with topic teams spanning data, politics, education, business, real estate, and sports to drive audience engagement, subscriptions, and return visits, including livestreams and podcasts.

The role requires strong editorial judgment, ability to optimize content for multiple channels, and

Qualifications

• Strong editorial judgment for deadline-driven news.
• Optimize stories for site, social, newsletters and search.
• Experience editing short/mid-form video, photos and audio in Canva, Photoshop or Premiere.
• Quick, organized problem solver who meets deadlines.
• Excellent writing, editing and verbal communication.
• Highly organized and detail-oriented; can juggle multiple tasks.
• Flexible schedule for breaking news incl. nights/weekends.

Responsibilities

• Collaborate with editors, reporters, photographers to engage readers and convert to subscribers.
• Analyze metrics and explain implications for coverage decisions.
• Use topic-area knowledge to brainstorm story ideas and recurring content series.
• Communicate across departments during breaking and planned events to alert users across platforms.

Skills

Editorial judgment

Deadline-driven

Story optimization

Video editing

Photos editing

Audio editing

Writing

Verbal communication

Education

Bachelor's degree or equivalent in journalism

Tools

Canva

Photoshop

Premiere

Job description

As the state’s largest local news organization, Hearst Connecticut Media Group is reaching audiences with ambitious, compelling journalism wherever they are through CT Insider’s app and websites, in newsletters, on social media, through audio and in print.

Senior Audience Producer

We’re looking for innovative, collaborative Senior Audience Producers who will be responsible for embedding with key departments alongside editors to help guide our reporting, understanding of analytics, responsible and relevant AI usage and optimization of our journalism. These journalists will each work with topic teams, which could include data, state politics, investigations, education, business, real estate, high school sports and UConn sports. They will work closely with the rest of the audience team, editors and reporters to help drive audience engagement, subscriptions and return visits. This role represents our desire to innovate and invest in and support key areas of our newsroom.

Duties and responsibilities

• Works collaboratively with editors, reporters, photographers and other audience team members to ensure our journalism engages, retains and converts local readers into subscribers
• Demonstrates a high comfort level with analyzing and interpreting metrics and explaining what they mean to inform coverage decisions over the short- and long-term
• Uses topic-area knowledge to identify story ideas and help deliver recurring content series and annual special projects
• Communicates effectively across departments during breaking and planned news events to alert users to key story developments across platforms

Qualifications

• Strong editorial judgment with experience in a deadline-driven news environment
• Ability to optimize stories for site, social, newsletters and search
• Experience editing short and mid-form video, photos and audio in tools like Canva, Photoshop or Premiere
• Quick, organized, technical problem solver who is able to consistently meet deadlines
• Excellent writing, editing and verbal communication skills
• Highly organized and detail-oriented with a proven ability to effectively juggle multiple tasks
• Ability to work a flexible schedule for breaking news and special content opportunities, including nights and weekends

Preferences

• Knowledge of topic areas like data, politics, sports, education, business or real estate
• Ability to lead planning for and run livestreams and podcasts that engage and retain viewers would be valuable (one of two roles)
• Bachelor’s degree or equivalent in journalism, English, communications or related field

The Benefits

• Health, dental, vision, disability and life insurance
• 401(k) with company matching
• Three weeks vacation annually
• Mobile phone reimbursement
• Paid training opportunities, including journalism conferences
• Flexible spending account
• Parental leave and support
• Employee assistance program
• Health savings account

To apply

Send a cover letter, resume and clips, including strategic plans, video or social media assets, for review.

HCMG is committed to growing and retaining a more diverse workforce that better reflects the communities we serve. We strongly encourage all people of working age, who are traditionally underrepresented in media to apply, including women, people of color, applicants with disabilities, those from the LGBTQ+ community and veterans. Some great candidates may not check all the boxes for this role. If you’re a passionate, dedicated worker who’s interested in Hearst Connecticut Media Group but don’t have all the skills listed here, please still reach out and tell us more about what you bring to the table.

These full-time jobs with benefits are based in Norwalk, Connecticut and are not eligible for remote candidates.