Senior Associate, Social

WSA IPG DXTRA, Inc.; United States; On-site; USD 59,000 - 65,000; Full time

Job summary

Weber Shandwick in Chicago seeks a Senior Associate, Social Strategy to join a high-performance team. You will work with multiple teams to provide sound digital counsel and manage day-to-day work, collaborating with colleagues on social strategy and execution for leading brands.

Expect mentorship, a fast-paced environment and opportunities to influence client outcomes. You’ll engage in social content strategy, client liaison for paid campaigns, and research on trending sounds and formats,

Qualifications

• 2-3 years in digital communications and marketing positions in roles focused on social media.
• Experience supporting clients or organizations in their social media programs.
• Strong knowledge of social media, including content formats, available ad targeting and analytics capabilities.
• Experience working closely with teams such as creative, strategy, media planning and PR.
• Familiarity with senior-level stakeholders and clients.
• A passion for tracking social media and influencer trends and translating them into insights.
• Knowledge of social media listening programs and turning findings into actions.

Responsibilities

• Support development and implementation of social media campaigns integrated with paid, owned, and earned programs.
• Educate clients and colleagues on emerging trends, platforms, and best practices.
• Implement digital engagement campaigns for top-tier clients.
• Support platform strategy for multiple clients and internal functions.
• Manage client social channels including editorial planning, content development, paid media, listening, monitoring and analytics.
• Inform development of effective social media assets to resonate with priority audiences.
• Serve as day-to-day client contact with reliable project management and strategic counsel.
• Collaborate with internal teams to ensure deliverables are met.
• Support new business development in pitches and presentations.

Skills

Social media platforms

Social listening tools

Project management

Communication skills

Strategic thinking

Tools

Talkwalker

Brandwatch

Sprout Social

Sprinklr

Khoros

Hootsuite

Job description

Agency: Weber Shandwick Job Function: Media Job Subfunction: Performance Media Job Description: Senior Associate, Social Have you ever been accused of being Extremely Online? Do you obsessively read about social media trends, scroll through Instagram and TikTok nonstop and have a media diet that could best be described as eclectic, diverse, maybe even chaotic? Are you curious about all things media and meme culture? Do you use LinkedIn unironically and understand the value of social as a part of a comprehensive integrated media approach? Are you passionate about researching the latest digital innovations, learning new tools, and translating findings into that 'a ha' moment for clients? Do you get excited about sharing data-driven insights with clients to inform future social media strategy? Are you a resourceful and proactive digital communicator that 'gets' marketing but approaches client challenges with an earned first mindset? If so, we're glad you're here and keep reading! Weber Shandwick is currently seeking a Senior Associate, Social Strategy to join our team in Chicago. This motivated collaborator will bring their passion for all things social to our high-performance, collaborative team. As a Senior Associate, you will work closely with team members across several teams to provide sound digital counsel and manage day-to-day work. Prepare to collaborate with some of the smartest folks you could ever hope to call colleagues. And yes, we like to have fun while we do it. All ultimately in service of helping our clients - some of the world's leading brands - drive their businesses forward. This is a client-facing role so the ability to work with all types of people is really important.

Who Are We Looking For?

The ideal candidate should be a proactive team player who thrives in a fast-paced, always-changing environment. Really, we want someone who can dive in, enjoy the work, and wants to get stuff done while helping to continually improve the processes while they do it. Successful candidates typically have a solid digital communications, marketing or integrated communications background, with a mix of experience across client campaigns. Read: you're excited about a range of industries. You must have exceptional project management skills, have a TikTok worthy level of organization and want to be involved in all aspects of the work we do, from helping to build social strategy to helping us execute it flawlessly. POV: You’re our new Senior Associate, Social Strategy. On any given day, you could be working on social content strategy, liaising with a client on a paid social campaign, researching the latest trending sounds on Instagram Reels or even helping to launch a podcast. Each day may be a little bit different but every day you will work hard doing something you love with some really cool clients and you will have ample opportunities for mentorship and professional development.

TL;DR - you LOVE social, you speak Internet, are a versatile up-and-coming social media practitioner and are eager to gain more experience working at one of the largest agencies in the world.

RESPONSIBILITIES

• Support the development and implementation of social media campaigns integrating into larger paid, owned and earned programs.
• Help educate clients and colleagues about emerging trends, platforms and best practices.
• Implement digital engagement campaigns for top-tier clients.
• Support the platform strategy for multiple clients and internal functions.
• Assist in managing client’s social media channels including editorial planning, content development, paid media, social listening, social media monitoring, and content performance analytics.
• Inform the development of effective digital and social media creative and editorial assets to resonate with priority audiences.
• Serve as a day-to-day client contact, providing reliable project management and strategic counsel as needed.
• Collaborate with internal agency staff to ensure client deliverables are being met.
• Support new business development efforts in pitch development and presentations.

REQUIRED QUALIFICATIONS

• 2-3 years in digital communications and marketing positions in roles focused on social media.
• Experience supporting clients or organizations in their social media programs.
• Strong knowledge of social media, including content formats, available ad targeting and analytics capabilities.
• Experience working closely with several types of teams such as creative, strategy, media planning and PR.
• Familiarity and comfort working with senior-level stakeholders and clients.
• A keen passion for tracking social media and influencer trends and leveraging them to solve client challenges.
• Knowledge of social media listening programs and the ability to transform findings into actionable insights.
• Ability to manage multiple projects at various stages simultaneously.
• Ability to work in a fast-paced, highly collaborative, multi-disciplinary team.
• Resilient mindset, deep curiosity and a healthy sense of humor.

SKILLS

• Familiarity with a wide range of social media platforms including but not limited to: LinkedIn, Instagram, X/Twitter, Facebook, TikTok, YouTube, etc. and the available content formats for each and an understanding of social platforms’ native analytics offerings.
• Familiarity with a wide range of community management, social listening and social media management tools such as Talkwalker, Brandwatch, Sprout Social, Sprinklr, Khoros, Hootsuite or similar tools and an appetite to learn more.
• Superb research skills with the ability to conduct desk research independently and quickly learn new research tools to inform client and internal briefs.
• Top notch written skills, able to write engaging short form social content with a bonus if you have experience writing longer form content.
• A strong comfort level with Microsoft Excel and Microsoft PowerPoint; you need to be comfortable creating client-ready deliverables in both.
• A clear communicator and persuasive presenter both virtually and IRL.
• Ability to think strategically about the development of social media programs and how to use social platforms effectively.
• Demonstrated success translating client needs into workable plans/projects.
• Strong organizational, time management and project management skills.
• Ability and desire to quickly learn new systems and tools.
• Self-motivated, entrepreneurial and endlessly curious.

$59,000.00- $65,000.00 USD

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.

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Join us- we look forward to getting to know you.

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