Senior Associate, Programmatic

KINESSO; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plans

Flexible spending

Life insurance

Disability

Employee discount program

Employee stock purchase program

Paid family benefits

Job summary

KINESSO is seeking a Senior Associate for the Programmatic department in New York to help manage and optimize client campaigns across major platforms. You will act as a go-to expert for setup, optimization, and platform nuances, with a focus on delivering strong performance metrics and client satisfaction.

Responsibilities include day-to-day campaign management, vendor coordination, and presenting growth opportunities while mentoring teammates and collaborating with internal and external

Qualifications

• Experience with ad tech platforms and data analysis.
• Strong communication and collaboration skills.
• Project/account management experience.
• Ability to mentor others and work with multiple stakeholders.

Responsibilities

• Assist with day-to-day management of client assignments based on technical knowledge.
• Manage vendor relationships and conversations.
• Contribute recommendations to clients and support campaign planning.
• Prepare ad hoc reports and performance updates for reviews.

Job description

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Position Overview

The Programmatic department serve as KINESSO’s hands-on-keyboard platform experts, focusing on all aspects of successful campaign execution and stewardship. The Senior Associate is accountable for the performance & pacing of their assigned brand(s) and customizes departmental standards & process to fit client needs. They act as a point of escalation and are the go-to experts both internally and externally for matters of complex setup, optimization, and platform nuances. Successful applicants must have a deep expertise across a variety of client KPIs and buying platforms. Examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc. A history of team management/mentorship and a comfort with internal/external-facing communication are a must!

Responsibilities

• Assists with the execution and day-to-day management of a portion of client assignment, based on specialized or technical knowledge
• Understands the variety of vendors and their full value proposition
• Manages vendor relationships and conversations single-handedly
• Brings recommendations to customers
• Supports client relationship, host kick off calls, own campaign planning
• Conducts ad hoc/custom reporting for "deep dive" analytics or per agency request
• Designs and delivers performance updates, business reviews, new audience-based addressable solutions and growth opportunity presentations to key agency and client contacts
• Under moderate direction, works within significant limits and authority on assignments of higher complexity and coordination
• Possesses demonstrated knowledge and skills, including product and industry
• Solves complex problems; takes a new perspective on existing solutions; exercises judgment based on the analysis of multiple sources of information
• May interact directly with clients/agency contacts and provide informal guidance, training and assistance to lower level associates and other functional areas

Required Skills and Experience

• Basic knowledge of technology or measurement ad tech solutions, including platforms
• Basic knowledge and skills in data analysis
• Confident collaborating with others
• Experience with Project / Account Management
• Strong communication skills; clear and succinct communication

Desired Skills and Experience

• Some experience of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes
• Some experience building team, providing mentorship and navigating how to manage up/down/ laterally (e.g., ability to navigate and be effective with multiple personalities)
• Strong ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions
• Some experience with managing existing business relationships, partnerships, and alliances internally and externally
• Ability to assess and rank issues and tasks in order of importance for taking action

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [e-mail].