Senior Associate, Marketing Operations

Conventus

San Francisco (CA)

Hybrid

USD 130,000 - 180,000

Full time

9 days ago

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Benefits offered by this job

19 days PTO annually

Health Benefits (Health, Vision, Dent

Job summary

Conventus is seeking a Senior Associate, Marketing Operations in San Francisco for a hybrid role (4 days in the office, Fridays remote). You will own the marketing systems stack, including MCAE, Salesforce, and Sigma dashboards, turning strategy into reliable, live data and processes.

Reporting to the VP of Revenue Operations, you’ll partner with Growth Marketing, GTM Strategy, and CRM & Business Systems to build and maintain campaigns, data hygiene, and operational reports that scale with

Qualifications

Hands-on MCAE/Marketing Cloud admin experience with campaigns, forms, landing pages.
Dashboard/report building in Sigma or similar BI tools, plus SQL/data modeling.
Salesforce reporting fluency and CRM data hygiene expertise at scale.
Ability to translate ambiguous requests into working systems with minimal oversight.

Responsibilities

Admin MCAE platform day-to-day, including campaigns, forms, and automations.
Own MCAE-to-Salesforce connector, mapping fields and monitoring health.
Build monthly Lead Program end-to-end: lists, cadences, execution, reporting.
Create dashboards in Sigma on Snowflake data for GTM and pipeline.
Maintain ad hoc reports for sales and leadership, plus RM reports in Financial Services Cloud.
Oversee data hygiene across marketing lifecycle and remediation.

Skills

MCAE admin

Dashboard reporting

Salesforce reporting

Data hygiene

SQL/data modeling

Tools

Sigma

Snowflake

DataGroomr

Job description

Conventus Holding Corporation was envisioned and created to reduce the number of economic intermediaries involved in the origination, funding and investment in the $125 billion real estate bridge loan market place. True to the Latin origin of the company’s name, “to bring together,” CHC existence and strength is anchored to a business model that removes unnecessary economic intermediates so that it can provide superior pricing and service to its clients. Our competitive edge in executing our mission is assembling, nurturing, and developing a collaborative group of talented individuals. To that end, diversity of experiences, perspectives, skills, and cultures is core to our mission and team.

POSITION

LOCATION: San Francisco, CA. This is a hybrid role with 4 days in office and Fridays being remote.

As a Conventus Senior Associate, Marketing Operations, you own the marketing systems and reporting layer that the RevOps function runs on: our marketing automation platform (MCAE), our reporting and dashboards in Sigma, our lead and campaign operations, and the data hygiene underneath all of it. You are the builder and operator who turns strategy into live, working systems, and keeps the data clean enough to trust.

You report to the VP of Revenue Operations, with dotted-line coordination into Growth Marketing, GTM Strategy, and CRM & Business Systems (detailed below). Conventus is in a fast-scaling stage. The systems you build determine whether that scale is visible, measurable, and fast.

RESPONSIBILITIES

Marketing automation (MCAE)

Serve as day-to-day platform admin for MCAE: build and maintain campaigns, forms, landing pages, automations, and dynamic lists.
Own the MCAE-to-Salesforce connector: sync behavior, field mapping, connector health, and troubleshooting.
Execute against marketing strategy set by Growth Marketing (dotted line to VP Growth Marketing). You are the fingers on the keyboard; program direction and demand strategy sit with Growth Marketing.
Build and manage our monthly Lead Program end to end: list construction, cadence build, execution, and reporting.
Program logic and targeting defined by GTM Strategy (dotted line to VP GTM Strategy & Ops); you own the build and ongoing management.
Build and maintain dashboards in Sigma on top of our Snowflake data, covering GTM execution, pipeline, and marketing performance.
Own the ad hoc reporting queue: turn requests from sales and marketing leadership into clean, reliable reports and views.
Build reports and list views in Salesforce (Financial Services Cloud) for the RM team and leadership.

Data hygiene & integrity

Own data quality across the marketing and lead lifecycle: deduplication (DataGroomr), lead lifecycle and stage maintenance, and list hygiene.
Surface and diagnose data issues in Salesforce, and partner with CRM & Business Systems on remediation. Over time, and with the right guardrails, take on direct data correction (e.g. Data Loader) as trust and process are established.
Keep ineligible-state and out-of-footprint records out of active pipeline and marketing sends.

Campaign & event operations

Run campaign and event operations: pre-event list pulls, per-event and per-RM tracking (including attribution setup), campaign membership, and post-event follow-up.
Maintain lead routing and assignment as the RM team scales.

How you'll work: the seams

This role sits at the center of three functions and works through clear lines with each. Getting these boundaries right is part of the job.

Growth Marketing: Owns marketing program and demand strategy. You own the MCAE platform and execution against that strategy.
GTM Strategy & Ops: Defines Lead Program targeting and logic. You build and manage the program.
CRM & Business Systems: Owns Salesforce architecture, configuration, and platform build. You spec and request platform changes, build reports and list views, and diagnose data issues, working with that team on fixes rather than administering the platform directly.

QUALIFICATIONS

Skills

Must-haves

Hands-on marketing automation platform administration (MCAE / Marketing Cloud Account Engagement strongly preferred; comparable platforms such as HubSpot, Marketo, or Eloqua considered). You have built campaigns, automations, and managed the CRM connector yourself.
Dashboard and report building in a BI tool (Sigma preferred; Tableau, Looker, Power BI, or similar acceptable), including comfort working with SQL and data models.
Salesforce reporting fluency: reports, list views, and a working understanding of the data model.
Real data hygiene experience: dedup tooling, lifecycle management, and keeping a CRM clean at scale.
Operator mindset. You take ambiguous requests and turn them into working systems without heavy oversight, and you can hold three dotted lines without dropping balls.

Nice-to-haves