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An established industry player is seeking a Senior Associate Brand Manager to join their dynamic team. This role involves executing integrated marketing plans, developing brand strategies, and launching new products. The company fosters a unique culture of collaboration and innovation, empowering employees to take ownership and drive growth. With a commitment to sustainability and consumer satisfaction, this position offers a chance to make a significant impact in a growing category. If you're passionate about brand management and looking for a collaborative environment, this opportunity is perfect for you.
Senior Associate Brand Manager, Arm & Hammer Cat Litter page is loaded
A collective energy and ambition. A place where you can make a real difference.
We’re a company that genuinely cares about our people, our products, our consumers and the environment.
Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.
United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We’re united by the belief that when we strive for growth, anything is possible. The job opportunity below shows how you can have an impact on the business.
Role Accountabilities and Responsibilities:
Assist in the execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and brand communication plan.
Work with the SBM and Licensing Director to support the relationships with Licensors, develop partnerships with licensees, and report on business results. Be accountable for the execution of specific brand activities (e.g. consumer and trade promotion activities, social media, Cause Marketing, Event Marketing, Artwork, MSE Management, etc.).
Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team.
Assist in developing brand strategies to drive brand growth in a growing category.
Co-Lead the day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans
Assist in developing presentations internally and externally to customers across all classes of trade.
Develop in-depth understanding and become a “Category Expert” with a strong understanding of the competitive environment in which our brands compete.
Education and Experience:
BA/BS required; MBA strongly preferred.
2-4 years in Marketing (CPG, OTC, Cosmetics).
Excellent analytical skills and experience with category analysis and forecasting.
Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data.
Strong project management skills and communication skills (written, verbal, presentation, and interpersonal).
Problem solving/ solution-oriented mindset.
#LI-Hybrid
Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/
Church & Dwight is a world-leader in household and personal care products. Our global brands include ARM & HAMMER, Batiste, OxiClean, Trojan, XTRA, Nair, First Response, Spinbrush, Orajel, vitafusion, Li’l Critters, Water Pik and FLAWLESS. Founded in 1846, we have operations globally and are listed in the S&P 500.