Senior Associate Brand Manager, Arm & Hammer Cat Litter

Church & Dwight Co.; Ewing (NJ); Hybrid; USD 60,000 - 95,000; Full time

Job summary

Join a forward-thinking company where your contributions can make a real difference! This role offers the chance to engage in integrated marketing strategies, collaborate with cross-functional teams, and develop brand strategies that foster growth. You will be part of a culture that values courage, determination, and collaboration, allowing you to take ownership of your work. With a focus on innovation and a supportive environment, your expertise in marketing will play a crucial role in driving success and making an impact in a dynamic industry. Be a part of a team that believes in the power of growth and collaboration.

Qualifications

• 2-4 years of experience in Marketing within CPG, OTC, or Cosmetics sectors.
• Strong analytical skills with experience in category analysis and forecasting.

Responsibilities

• Assist in executing the brand’s integrated marketing plan.
• Lead operations in launching new products and packaging.
• Develop a deep understanding of the category and become a 'Category Expert.'

Skills

Analytical Skills

Project Management

Communication Skills

Problem-Solving

Education

Bachelor's Degree

MBA

Tools

Nielsen

IRI Data

Job description

A collective energy and ambition. A place where you can make a real difference.

We’re a company that genuinely cares about our people, our products, our consumers, and the environment.

Our unique, informal culture champions courage, determination, and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate, and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.

Our culture encourages courage, determination, and collaboration. An open and supportive team environment allows us to take responsibility and ownership. We believe that striving for growth makes anything possible. The position below provides an opportunity to make an impact on the business.

Role Accountabilities and Responsibilities:

1. Assist in executing the brand’s integrated marketing plan, ensuring alignment with brand strategy and communication plans.
2. Collaborate with the SBM and Licensing Director to manage relationships with licensors, develop partnerships with licensees, and report on business results. Responsible for executing specific brand activities such as consumer and trade promotions, social media, Cause Marketing, Event Marketing, Artwork, MSE Management, etc.
3. Lead operations in launching new products, product upgrades, and new packaging with a cross-functional team.
4. Support the development of brand strategies to foster growth in a growing category.
5. Co-lead daily operational activities including forecasting, monthly business health reports, and financial planning.
6. Assist in creating presentations for internal and external stakeholders across all trade classes.
7. Develop a deep understanding of the category and become a “Category Expert,” with insights into the competitive environment.

Education and Experience:

1. Bachelor’s degree required; MBA preferred.
2. 2-4 years of experience in Marketing within CPG, OTC, or Cosmetics sectors.
3. Strong analytical skills with experience in category analysis and forecasting.
4. Familiarity with consumer marketing research tools such as Nielsen or IRI data.
5. Excellent project management and communication skills (written, verbal, presentation, interpersonal).
6. Problem-solving and solution-oriented mindset.

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Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.

For more information on our company, brands, and culture, visit our website.