Senior Associate Athletic Director, Championship Resources - 004432

University of South Alabama; Mobile (AL); On-site; USD 120,000 - 180,000; Full time

Job summary

The University of South Alabama’s Athletics department seeks a Senior Associate Athletic Director, Championship Resources, to lead revenue generation and philanthropy efforts across Jaguar Athletic Fund, JSP partnerships, ticketing, and premium experiences. The role drives strategic plans, donor engagement, and cross-functional collaboration with university leadership.

Minimum qualifications include a Bachelor's degree and seven years in intercollegiate athletics or related fields, with a

Qualifications

• Bachelor's degree from an accredited institution and seven years of progressively responsible professional experience in intercollegiate athletics, fundraising and development, sales, business development, revenue generation, or a related field.

Responsibilities

• Provides strategic leadership for the department’s revenue-generating efforts.
• Oversees philanthropic giving through the Jaguar Athletic Fund (JAF) and revenue-sharing via the Loyal, Strong & Faithful Fund (LSF); ticket sales and operations; corporate partnerships through Jaguar Sports Properties (JSP); premium seating and hospitality; special events; and other revenue-generating initiatives.
• Develops an integrated approach to sustainable revenue growth with measurable goals and performance; coordinates efforts across Championship Resources functions; cultivates relationships with donors, alumni, and community partners.

Job description

Posting Details

Position Number: 004432

Position Title: Senior Associate Athletic Director, Championship Resources - 004432

Division: Athletics

Department: 110120 - Athletics Administration

Minimum Qualifications: Bachelor's degree from an accredited institution as approved and accepted by the University of South Alabama and seven years of progressively responsible professional experience in intercollegiate athletics, fundraising and development, sales, business development, revenue generation, or a related field.

Preferred Qualifications: Master's degree is preferred and will substitute for one year of the required experience.

Job Description Summary: The University of South Alabama's Athletics department is seeking to hire a Senior Associate Athletic Director, Championship Resources. Interested candidates should apply to be considered.

Essential Functions

• Provides strategic leadership for the department’s revenue-generating efforts.
• Provides oversight of philanthropic giving through the Jaguar Athletic Fund (JAF); revenue-sharing support through the Loyal, Strong & Faithful Fund (LSF); ticket sales and operations; corporate partnerships through Jaguar Sports Properties (JSP); premium seating and hospitality; special events; and other revenue-generating initiatives.
• Develops an integrated approach to sustainable revenue growth, establishes measurable goals and performance expectations, evaluates results, identifies new opportunities, and coordinates efforts across all Championship Resources functions.
• Serves as a highly visible representative of the University, developing authentic relationships with donors, corporate leaders, alumni, fans, community organizations, and other key stakeholders while creating meaningful opportunities for long-term participation and investment in South Alabama Athletics.
• Serves as a member of the department’s senior leadership team, contributing to department-wide strategy, decision-making, and annual and long-term priorities.
• Develops and leads an annual and multi-year revenue strategy for the department.
• Establishes measurable revenue goals and performance expectations; monitor results, develop forecasts, and provide regular analysis and recommendations to the Director of Athletics.
• Works closely with the Director of Athletics and senior leadership colleagues to align revenue strategies and resources with departmental priorities and the changing needs of intercollegiate athletics.
• Identifies and develops new and diversified revenue opportunities, including premium experiences, hospitality, special events, partnerships, affinity programs, and other initiatives.
• Evaluates athletics assets, inventory, experiences, and access to identify opportunities for increased revenue and engagement.
• Provides strategic leadership for athletics philanthropy, including the Jaguar Athletic Fund and Loyal, Strong & Faithful Fund.
• Develops strategies to increase annual giving, major gifts, membership, donor retention, and overall philanthropic participation.
• Leads efforts to generate philanthropic resources supporting revenue sharing and other student-athlete and competitive priorities.
• Personally cultivates, solicits, and stewards major donors and prospects while assisting the Director of Athletics, head coaches, and institutional leaders with significant gift opportunities.
• Collaborates closely with University Development and Alumni Relations to coordinate priorities, prospect management, gift strategies, and donor engagement.
• Provides strategic oversight of ticket sales and operations, including season tickets, group sales, renewals, retention, and new customer acquisition.
• Develops strategies to increase ticket revenue, attendance, retention, and overall customer value.
• Leads strategies for premium seating, hospitality, and other enhanced fan experiences.
• Evaluates pricing, inventory, packaging, and customer behavior to identify opportunities for revenue growth and stronger customer relationships.
• Provides leadership for the department’s in-house corporate partnership operation through Jaguar Sports Properties.
• Establishes corporate revenue goals and develop strategies for new partner acquisition, retention, and account growth.
• Oversees the development of new inventory, experiences, and partnership opportunities that provide value to corporate partners while supporting the goals of the department.
• Aligns philanthropic giving, ticketing, corporate partnerships, premium seating, hospitality, and other revenue-generating activities around shared strategies and goals.
• Develops a coordinated approach to stakeholder engagement that recognizes the broader relationship individuals and organizations have with South Alabama Athletics.
• Identifies opportunities for coordinated outreach, cross-promotion, cross-selling, and deeper stakeholder participation.
• Integrates head coaches into fundraising, ticket sales, corporate engagement, and other resource-generation efforts through intentional strategies and coordinated support.
• Partners with Communications & Creative Strategy and Fan Engagement to support revenue initiatives through effective storytelling, communication, marketing, and fan engagement.
• Builds strong partnerships across University Development and Alumni Relations and with other campus units to advance shared institutional objectives.
• Regular and prompt attendance.
• Ability to work schedule as defined and additional hours as required.
• Related duties as required.

Posting Information

Number of Vacancies: 1

Job Open Date: 09/30/2026

Open Until Filled: Yes

Working Days: Monday - Friday

Working Hours: 8:00 a.m. - 5:00 p.m.

Job Location: Main Campus

Full-time or Part-Time: Full Time

Regular or Temporary: Regular

Supplemental Questions

1. * Are you at least 18 years of age?
   • Yes
   • No
2. * Do you have a legal right to work in the United States?
   • Yes
   • No
3. * The University of South Alabama typically does not sponsor individuals for staff positions. Will you now or in the future require sponsorship for employment visa status?
   • Yes
   • No
4. * What is the highest level of education you have completed?
   • Less than High School
   • High School Diploma or equivalent
   • Associates Degree
   • Bachelors Degree (or will obtain within 6 months)
   • Masters Degree (or will obtain within 6 months)
   • Terminal Degree (or will obtain within 6 months)
5. * How many years of related experience do you have?
   • Less than 1 year
   • Between 1 - 3 years
   • Between 3 - 5 years
   • Between 5 - 7 years
   • More than 7 years
6. * How did you hear about this position?
   • USA website
   • LinkedIn
   • Zip Recruiter
   • Indeed
   • HigherEd Jobs
   • Alabama Career Center / Alabama Works
   • Facebook
   • Word of mouth
   • Other

Applicant Documents

Required Documents

1. Resume

Optional Documents

1. Cover Letter

The University of South Alabama is an Equal Opportunity Employer and does not discriminate on the basis of race, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, religion, age, genetic information, disability, protected veteran status or any other applicable legally protected basis. If you feel you have been discriminated against, please notify the Equal Employment Opportunity Investigator or the Associate Vice President, Finance and Administration/CHRO.

EO Employer – minorities/females/veterans/disabilities/sexual orientation/gender identity.

Annual Security and Fire Safety Report

The University of South Alabama publishes certain crime statistics for the most recent three-year period as required by the Jeanne Clery Act. The Annual Security and Fire Safety Report is required by federal law and contains policy statements and crime statistics for the school. The report, along with additional information, is available online at: http://www.southalabama.edu/departments/police/resources/fireandsafetyreport.pdf. You may also request a paper copy from the University Police office located at 290 Stadium Blvd, Beta Gamma Commons Building, Mobile, AL 36688.

Equal employment opportunity, including veterans and individuals with disabilities.

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