Senior Assistant Dean of Marketing & External Relations

Boston University; Boston (MA); On-site; USD 150,000 - 211,000; Full time

Job summary

Boston University's Questrom School of Business Marketing & Communications seeks an Assistant Dean of Marketing, Communications & External Relations to set strategy and lead a high-impact team. The role reports to the Dean and drives reputation, external visibility, and demand generation across integrated channels.

With extensive leadership in marketing and a strong background in brand strategy, CRM, and digital/print campaigns, you will cultivate partnerships, align priorities, and deliver

Qualifications

• 12+ years of marketing and communications work experience, ideally in higher education.
• Min. of 8 years of demonstrated leadership experience.
• Master's degree in business or related sub-field; MBA preferred.
• Proven experience working with external agencies & consultants.
• Experience partnering with advancement/development teams on donor and alumni communications.
• Demonstrated expertise in brand strategy, CRM, and integrated digital and print marketing strategies.
• Ability to think strategically and creatively and lead complex initiatives that involve multiple internal and external stakeholders.
• Excellent administrative, analytical, communication, interpersonal, managerial, and problem-solving skills.
• Ability to build strong partnerships.
• Strong collaboration, persuasion, and consensus-building skills.
• Commitment to diversity, with demonstrated impact.
• Demonstrated competency in inclusive leadership, including ability to work effectively with individuals from different backgrounds.

Responsibilities

• Set strategy for marketing, communications, public relations, and external relations for Questrom.
• Strengthen capabilities and align Marketing & Communications with school priorities.
• Ensure measurable strategic outcomes across campaigns and programs.
• Provide strategic counsel on reputation, positioning, and stakeholder trust.
• Improve external visibility and demand generation for the school.
• Lead cross-functional collaboration with internal and external partners.

Skills

Marketing leadership

Brand strategy

CRM

Integrated digital marketing

Print marketing

Stakeholder management

Campaign management

Strategic thinking

Executive communications

Diversity & inclusion

Education

Master's degree in business

MBA preferred

Tools

CRM software

Job description

Boston University's Questrom School of Business Marketing & Communications seeks an Assistant Dean of Marketing, Communications & External Relations to set strategy and lead a high-impact team. The role reports to the Dean and drives reputation, external visibility, and demand generation across integrated channels.

With extensive leadership in marketing and a strong background in brand strategy, CRM, and digital/print campaigns, you will cultivate partnerships, align priorities, and deliver