Senior Art Director — E‑Commerce Visual Storytelling

Abercrombie & Fitch Co.; Columbus (OH); On-site; USD 100,000 - 140,000; Full time

Benefits offered by this job

Incentive bonus program

Medical, dental and vision insurance

Paid parental and adoption leave

Work from anywhere

Job summary

Abercrombie & Fitch Co. in Columbus, Ohio, invites a Senior Art Director to partner with the Creative Director to shape the visual identity for Hollister's e-commerce and digital marketing.

You will lead on-set photography direction, develop seasonal visual concepts, and guide cross-functional teams to deliver high-quality, customer-centric content that strengthens the brand and drives engagement. The ideal candidate has 8+ years of art direction in fashion or consumer brands, a strong

Qualifications

• Bachelor's degree or similar work experience.
• 8+ years of art direction experience within fashion, retail, consumer brands, or related creative environments.
• Proven experience leading large-scale photography productions and e-commerce content creation.
• Strong portfolio demonstrating exceptional art direction, visual storytelling, and brand-building capabilities.
• Deep understanding of photography, composition, styling, color, retouching, and creative production processes.
• Experience partnering with and influencing cross-functional teams and senior leadership.
• Strong organizational, presentation, and communication skills.
• Passion for trend, youth culture, fashion, and consumer behavior.
• Experience mentoring creative talent and fostering a collaborative, high-performing team environment.
• Ability to balance strategic thinking with hands-on execution in a fast-moving, deadline-driven setting.

Responsibilities

• Define and execute the seasonal visual direction for Hollister's e-commerce and digital content.
• Lead art direction across all e-commerce photography, ensuring a consistent, elevated brand aesthetic that connects with our customer and drives engagement.
• Develop and present creative concepts, seasonal style guides, and visual storytelling frameworks that support brand and business goals.
• Art direct on-set productions, including casting, styling partnership, lighting, set design, image selection, and post-production direction.
• Lead the concept development, creative execution, and final image selection for elevated Trend Drop storytelling and supporting third-party content, ensuring all assets reflect Hollister's brand vision and creative standards.
• Oversee daily e-commerce imagery and content execution, maintaining the highest standards of quality, consistency, and accuracy.
• Collaborate with Marketing, Production, Design, and Strategy to deliver integrated customer experiences across channels.
• Identify emerging trends in fashion, media, culture, and content creation, translating insights into innovative creative solutions.
• Mentor and elevate a team of creatives by providing clear direction, feedback, and developmental support.
• Champion creative excellence while balancing speed, efficiency, and business priorities.
• Drive continuous evolution of Hollister's visual identity, ensuring the brand remains relevant, distinctive, and culturally connected.
• Contribute to building a best-in-class creative organization that supports a content-led, customer-first marketing strategy.

Skills

Art direction

Team leadership

Brand storytelling

Cross-functional collaboration

Photography production

Presentation skills

Fashion industry knowledge

Education

Bachelor's degree or equivalent

Tools

Adobe Photoshop

Retouching software

Job description

Abercrombie & Fitch Co. in Columbus, Ohio, invites a Senior Art Director to partner with the Creative Director to shape the visual identity for Hollister's e-commerce and digital marketing.

You will lead on-set photography direction, develop seasonal visual concepts, and guide cross-functional teams to deliver high-quality, customer-centric content that strengthens the brand and drives engagement. The ideal candidate has 8+ years of art direction in fashion or consumer brands, a strong