Senior Art Director

RAPP; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

RAPP in New York seeks a senior art director in Creative to lead concepting and design excellence across direct response channels. You will push creative boundaries and mentor junior staff while collaborating with strategists, developers and other departments to deliver client-driven stories.

The role requires a strong portfolio in DM and print, proficiency in design systems, HTML-based media, and familiarity with Celtra.

Qualifications

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Responsibilities

• Execute creative concepts on strategy across direct response media (email, banner, dm, print, social) with minimal supervision.
• Generate breakthrough ideas and strive for new, better, more innovative solutions.
• Demonstrate leadership to elevate creative output across projects.
• Handle high-level projects and multiple assignments simultaneously.
• Think strategically and adapt brands to digital and direct response environments.
• Understand clients' marketing needs and consumer attitudes.
• Manage workflow, timing, and delivery, under pressure to meet deadlines.
• Mentor junior and mid-level talent.
• Develop great work within budget and guidelines.
• Collaborate with creative partners and core departments.
• Present work persuasively to clients.
• Know the direct marketing production process from type setting to printing.
• Sign-off on mechanical proofs such as readers and blueprints.
• Work with diverse formats and materials to realize concepts.
• Stay current with technology and show technical competence.

Skills

5+ years experience

Strong portfolio

DM & Print experience

Digital & motion design

HTML-based media

Celtra

UI design knowledge

Communication skills

Education

Bachelor's degree or equivalent

Tools

Celtra

Design systems

HTML/related tooling

Job description

Agency

RAPP

Job Function

Creative

Job Subfunction

Art Direction

Job Description

WHO WE ARE:

We are RAPP -- world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency, we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual's needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that emphasizes personal well-being.

How We Do It

At RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content, and connected decisioning.

Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it -- ensuring we're able to activate authentic customer connections for our clients.

Part of Omnicom's Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.

Your Role

In this senior-level position, the employee must provide strong conceptual thinking, highly developed design skills and expertise in design programs. Push the boundaries of creative excellence and ensure the delivery of required results. Must also have the ability to work with members of the creative department as well as team members from other core departments in order to achieve client satisfaction.

Your Responsibilities

• Execute creative concepts that are on strategy across all direct response media (email, banner, dm, print, social) with minimal supervision.
• Generate breakthrough ideas and constantly strive for new, better, more innovative solutions.
• Demonstrate a strong sense of design leadership that elevates creative output and ensures design excellence across all projects.
• Must be able to handle more high-level projects, as well as several assignments at a time.
• Ability to think strategically.
• Adapt brands to both digital and direct response environments.
• Show understanding of clients' marketing needs and consumer attitudes.
• Manage workflow efficiently and take responsibility for timing and delivery.
• Ability to work under pressure to meet tight deadlines.
• Experience managing/mentoring jr and mid level talent
• Develop great work within guidelines and budget of the assignment.
• Work collaboratively with creative partners, members of creative and core departments.
• Present work coherently and persuasively; express ideas in a form that clients can buy.
• Show knowledge of direct marketing production process, from setting type through to printing of materials.
• Review and sign-off on mechanical proofs on their assignments, such as readers and blueprints.
• Expertise working with a variety of formats and materials to bring the concept to life.
• Experience in emerging and existing social platforms.
• Stay current with changes in technology and demonstrate technical competence.

Required Skills

• Bachelor's degree required or equivalent experience.
• 5+ years experience.
• Must have a strong portfolio primarily of produced work.
• Must demonstrate experience/knowledge in DM and Print.
• Must have a strong sense of digital and motion design; animation skills are a plus.
• Proficiency in using, maintaining, and/or developing design systems.
• Experience working in HTML-based media.
• Experience with Celtra, or similar creative automation platforms, is a plus.
• Understanding of user interface design is a plus.
• Must possess good communication and interpersonal skills..