Senior Art Director

GALE; California; Hybrid; USD 90,000 - 130,000; Full time

Job summary

GALE is seeking a Senior Art Director to be the visual lead on a major travel and tourism brand. You will shape the look and feel across brand campaigns, social content, digital, and experiential, crafting imagery and design that evokes destination allure.

You’ll partner with a senior copywriter, strategy, and accounts teams, reporting to creative leadership. Expect ambitious, beautifully crafted work for a brand people love, with a fast-growing creative team and strong benefits.

Qualifications

• 6+ years of art direction experience at an agency or equivalent.
• Travel, tourism, hospitality, or experiential work is a strong plus.
• Exceptional design fundamentals — typography, composition, color, layout.
• Strong conceptual thinking; you sell ideas, not just executions.
• Experience directing photo/video shoots and working with production partners.
• Fluency across brand and performance, and across long and short form.

Responsibilities

• Concept and art-direct integrated campaigns across broadcast/video, social, digital, and experiential.
• Own and elevate the brand's visual identity across every touchpoint.
• Translate strategy into ideas that inspire planning, booking, and travel.
• Direct photo and video shoots, illustration, and motion from mood to final grade.
• Collaborate with a copywriter to build strong verbal and visual ideas.
• Lead design work while directing external partners and production teams.
• Present and defend work to internal teams and clients with clarity.

Skills

Art direction

Brand storytelling

Campaign development

Photo/Video direction

Collaboration

Tools

Adobe Creative Suite

Job description

GALE is the world’s first and only Business Agency. We bring business strategy to brand storytelling to drive enterprise value. With expertise in strategy, media, CRM, creative, performance marketing, and technology, GALE creates integrated marketing systems and campaigns that grow businesses in significant ways. Founded in 2014, the agency has since been named AdAge’s Business Transformation Agency of the Year and Adweek’s U.S. Media Agency of the Year and has been recognized for its innovative creative at the Cannes Lions.

We work with brands such as Delta, Uber, Starbucks, Chili’s, Hard Rock, MilkPEP, Diageo, Cotton, IHG and more. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you!

GALE has eight offices around the world, including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru. GALE embraces a hybrid, flexible workplace

We're looking for a Senior Art Director to be a visual lead on a major travel and tourism brand — work built on making a place feel irresistible. You'll shape the look and feel across brand campaigns, social-first content, digital, and experiential, crafting imagery and design that's as evocative as the destination itself. You'll partner closely with a senior copywriter, strategy, and account teams, and report into the creative leadership on the account. You'll make ambitious, beautifully crafted work for a brand people genuinely love, alongside a team that's grown fast for a reason. We offer competitive compensation, strong benefits, and a culture built around curiosity and craft.

Who you are...

• 6+ years of art direction experience, ideally at an agency, with a portfolio that shows range and craft.
• Travel, tourism, lifestyle, hospitality, or experiential work is a strong plus.
• Exceptional design fundamentals — typography, composition, color, and layout.
• Strong conceptual thinking; you sell ideas, not just executions.
• Experience directing photo/video shoots and working with production partners.
• Fluency across brand and performance, and across long and short form.
• Comfort collaborating in a fast-paced, data-informed, integrated environment.

What you'll be doing...

• Concept and art-direct integrated campaigns across broadcast/video, social, digital, web, OOH, email/CRM, and experiential.
• Own and elevate the brand's visual identity — keeping it distinctive, cohesive, and beautiful across every touchpoint.
• Translate strategy and insight into ideas that make people want to plan, book, and go.
• Direct photo and video shoots, illustration, and motion — guiding everything from mood and casting to the final grade.
• Partner tightly with a copywriter to build ideas that are as strong verbally as they are visually.
• Design at a high level yourself while also directing external partners, photographers, and production teams.
• Present and rationalize your work to internal teams and clients with clarity and conviction.

Nice to have...

• Experience with destination marketing, place branding, or experiential work.
• A point of view on social and content-native creative.