Senior Analytics & Innovation Leader - Category Growth

The Coca-Cola Company; Atlanta (GA); On-site; USD 140,000 - 158,000; Full time

Job summary

The Coca-Cola Company is seeking an experienced Senior Manager to lead Category & Innovation Analytics Intelligence in Atlanta. You will deliver analytics to support category performance, long-range planning, and annual business plans while collaborating across marketing, finance, strategy, and technology.

Lead the adoption of analytics tools, ensure data integrity, and drive growth opportunities through data-driven recommendations.

Qualifications

• 5+ years in FMCG analytics, with global or regional experience.
• Experience across strategic and operational roles with focus on delivery.
• Bachelor’s degree required; Master’s preferred.

Responsibilities

• Deliver analytics insights for monthly reviews, quarterly deep-dives, annual planning, and long-term roadmaps.
• Monitor and update category performance reports, identify trends and actionable insights.
• Collaborate with teams to analyze category performance and identify growth opportunities.
• Promote analytics adoption in category planning and execution; drive tooling usage.
• Ensure data accuracy, consistency, and integrity for category analysis and reporting.

Skills

Brand Positioning

Brand Storytelling

Channel Management

Channels Strategy

Collaborative Leadership

Communication

Competitive Assessments

Consumer Segmentation

Consumer Trends

Decision Making

Digital Media Strategy

Group Problem Solving

Media Planning

Microsoft Office

Quantitative Research

Retail Marketing Strategy

Social Media Strategies

Syndicated Research

Waterfall Model

Education

Bachelor's degree

Master's degree

Job description

The Coca-Cola Company is seeking an experienced Senior Manager to lead Category & Innovation Analytics Intelligence in Atlanta. You will deliver analytics to support category performance, long-range planning, and annual business plans while collaborating across marketing, finance, strategy, and technology.

Lead the adoption of analytics tools, ensure data integrity, and drive growth opportunities through data-driven recommendations.