Senior Analyst, Marketing Transformation - Vantage

Boston Consulting Group (BCG); Chicago (IL); On-site; USD 116,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Dental coverage

Vision insurance

Paid parental leave

401(k) retirement plan

Paid time off

Job summary

Boston Consulting Group in Chicago seeks a Senior Analyst – BCG Vantage in the Marketing, Sales, and Pricing Practice to drive marketing strategy and transformation across B2B and B2C contexts. You will partner with project teams to diagnose and design large transformation programs, including dashboards and data visualization.

Successful candidates bring strong marketing and analytical capabilities, excellent communication, and the ability to work virtually with agile teams; travel ~30-50% is

Qualifications

• Strong analytical and quantitative skills and experience.
• Bachelor’s degree in Marketing, Business, Economics, Analytics or related field.
• Experience with marketing analytics, customer data, and digital marketing.
• Excellent communication skills in English.

Responsibilities

• Assess client marketing capabilities and identify opportunities to improve marketing effectiveness.
• Analyze marketing performance and translate data into actionable insights.
• Lead diagnostics and design large marketing transformation programs.
• Support proposals and client case work with KPI dashboards and visualization.

Skills

Analytical skills

Excel

Marketing analytics

CRM

Digital marketing

Communication skills

Education

Bachelor’s Degree

Advanced Degree preferred

Tools

CRM software

Marketing analytics tools

Marketing tech platforms

Job description

Boston Consulting Group in Chicago seeks a Senior Analyst – BCG Vantage in the Marketing, Sales, and Pricing Practice to drive marketing strategy and transformation across B2B and B2C contexts. You will partner with project teams to diagnose and design large transformation programs, including dashboards and data visualization.

Successful candidates bring strong marketing and analytical capabilities, excellent communication, and the ability to work virtually with agile teams; travel ~30-50% is