Senior Amazon DSP & Display Strategist

Global Overview; United States; On-site; USD 90,000 - 150,000; Full time

Job summary

Global Overview in the United States is seeking a Sr. Display Media Strategist to align with account teams on Amazon initiatives and present digital advertising solutions for strategic vendors. The role requires discretion, independent judgment, and strong communication and organizational skills.

The candidate should be personable, self-motivated, and analytically inclined. The ideal candidate will have 5+ years of experience in advertising/media planning, programmatic advertising, and deep

Qualifications

• Post-secondary education or equivalent experience.
• Strong background in advertising and media planning.
• Experience with programmatic advertising and Amazon DSP.

Responsibilities

• Strategy Development: Owns development and execution of complex programmatic advertising strategies to achieve campaign objectives and growth.
• Campaign Management: Create and manage complex campaigns, including ad creative, targeting, bidding, budgeting, pacing and optimization.
• Data Analysis: Analyze campaign performance data, create custom reports, identify trends and insights for optimization.
• Reporting: Provide best-in-class reports on campaign performance and present insights to clients or internal stakeholders.
• Relationship Management: Manage client and partner relationships and collaborate with sales, creative, and product teams.
• Developing overall advertising strategy: Collaborate cross-functionally to drive revenue growth and align with business goals.
• Exhibits expertise in display advertising products and proprietary tools to grow brand awareness and sales.
• Stay up-to-date with Amazon DSP features and opportunities.

Skills

Consultative selling

Client relationships

Advertising & media planning

Programmatic advertising

Amazon DSP

Data analysis

Communication skills

Education

Post-secondary education or equivalent experience

Tools

Amazon Advertising suite

Trade Desk

Facebook Ads

Google Display Network

Job description

Global Overview in the United States is seeking a Sr. Display Media Strategist to align with account teams on Amazon initiatives and present digital advertising solutions for strategic vendors. The role requires discretion, independent judgment, and strong communication and organizational skills.

The candidate should be personable, self-motivated, and analytically inclined. The ideal candidate will have 5+ years of experience in advertising/media planning, programmatic advertising, and deep