Programmatic Advertising Lead — DSP Campaigns

Amazon Inc.; Seattle (WA); On-site; USD 109,000 - 160,000; Full time

Job summary

Amazon Digital Advertising in Seattle seeks a Marketing Manager to drive programmatic media planning and campaign execution across the Amazon DSP platform. You will work with cross-functional teams to optimize campaigns, manage budgets, and present performance insights.

The role emphasizes data-driven decision making, attention to detail, and the ability to partner with Supply and Product teams to improve DSP offerings. This on-site position offers strong benefits and career growth at Amazon.

Qualifications

• 4+ years of professional non-internship marketing experience.
• Experience buying and optimizing media on major DSP platforms.
• Experience using data to drive improvements and optimizations.
• Bachelor's degree required in a relevant field.

Responsibilities

• Plan and execute programmatic media campaigns within Amazon DSP.
• Manage cross-team deadlines and project plans to ensure launches on time.
• Manage campaign budgets and pacing for optimum performance.
• Monitor and analyze campaign performance metrics.
• Troubleshoot delivery issues, ad serving errors and reporting discrepancies.
• Optimize campaigns based on data insights and KPIs.
• Collaborate with internal teams to align media strategies with business goals.
• Generate detailed performance reports and present findings.

Skills

Campaign management

Data-driven decisions

Cross-functional collaboration

Education

Bachelor's degree

Tools

Excel

Tableau

Amazon DSP

The Trade Desk

DV360

MediaMath

Job description

Amazon Digital Advertising in Seattle seeks a Marketing Manager to drive programmatic media planning and campaign execution across the Amazon DSP platform. You will work with cross-functional teams to optimize campaigns, manage budgets, and present performance insights.

The role emphasizes data-driven decision making, attention to detail, and the ability to partner with Supply and Product teams to improve DSP offerings. This on-site position offers strong benefits and career growth at Amazon.