Senior AI Content Marketing Lead: Exec Voice & Social

Inworld, Inc.; Mountain View (CA); Hybrid; USD 150,000 - 210,000; Full time

Job summary

Inworld, Inc. in the SF Bay Area is seeking a senior content marketing manager who can shape the company’s voice for developers and executives. This hands-on role covers executive thought leadership, social channels, and employer branding, working closely with the VP of Marketing and PMM.

You’ll write, cut clips, publish, and build an AI-native content engine. You’ll engage on LinkedIn, X, YouTube, Reddit, and technical communities, turning research and engineering conversations into credible,

Qualifications

• 4-7 years in content marketing, ideally to a developer or technical audience.
• Exceptional writer with range across founder, engineer, and brand voices.
• Proven track record growing a social presence on LinkedIn and X.
• Fluent with AI tooling as part of a production system.
• Comfortable interviewing researchers and engineers and turning insights into content.
• Strong editorial judgment on what not to publish.
• Power user of Claude Code or equivalent.

Responsibilities

• Build the executive voice through ghostwriting and POV pieces.
• Own and grow our social channels: LinkedIn, X, YouTube.
• Engage technical communities like Reddit, Discord, and Hacker News.
• Repurpose launches and demos into multiple content formats.
• Define and maintain an AI-driven content cadence with quality controls.

Skills

Content marketing experience

Exceptional writing

Social media growth

AI tooling fluency

Interviewing researchers/engineers

Editorial judgment

Claude Code expertise

Tools

Claude Code

Job description

Inworld, Inc. in the SF Bay Area is seeking a senior content marketing manager who can shape the company’s voice for developers and executives. This hands-on role covers executive thought leadership, social channels, and employer branding, working closely with the VP of Marketing and PMM.

You’ll write, cut clips, publish, and build an AI-native content engine. You’ll engage on LinkedIn, X, YouTube, Reddit, and technical communities, turning research and engineering conversations into credible,