Senior Ad Ops & Measurement Specialist - Data-Driven Campaigns

Openkrill; United States; Remote; USD 80,000 - 90,000; Full time

Benefits offered by this job

Unlimited paid time off

401k with company matching

Annual bonuses

Generous medical plan

Paid parental leave

Job summary

The Senior Specialist, Ad Operations & Measurement at Known plays a pivotal role in the Media Science group, delivering campaign launch support, ad tagging, pixeling, and measurement setup across multi‑platform efforts.

You will drive operational excellence, QA, and innovative processes, collaborating with media teams and partners to ensure accurate tag deployment, data collection, and post‑campaign analysis that informs optimization and client success.

Qualifications

• Pixeling experience for tracking/measurement with GTM proficiency; app tracking a major plus.
• Knowledge of tag/event management on major social platforms (Meta, YouTube, LinkedIn, TikTok, X, Snap).
• Ad server trafficking: Google Campaign Manager (GCM)

Responsibilities

• Foster a collaborative environment and guide Ad Ops communications across the media practice, ensuring alignment with broader goals.
• Lead by example in maintaining high standards of professionalism and operational excellence.
• Focus on the quality and accuracy of Ad Operation implementation, including tagging and pixeling processes.
• Monitor workflows and optimize processes to boost team productivity and campaign performance.
• Oversee end-to-end multi-platform campaign execution from pre-campaign planning to post-launch analysis.
• Ensure accurate setup of ad tags and pixels with partners and creative teams.
• Manage and update the Creative Rotation Sheet (CRS) reflecting campaign specs.
• Troubleshoot and resolve ad serving or tracking issues promptly to maintain campaign integrity.
• Collaborate with digital media teams to implement creative and strategic adjustments as needed.

Skills

Ad tagging

Pixeling

Ad trafficking

Troubleshooting

HTML

JavaScript

Web technologies

Campaign data analysis

Tools

Google Tag Manager

Adobe

Tealium

Oracle

Segment

Google Campaign Manager

Job description

The Senior Specialist, Ad Operations & Measurement at Known plays a pivotal role in the Media Science group, delivering campaign launch support, ad tagging, pixeling, and measurement setup across multi‑platform efforts.

You will drive operational excellence, QA, and innovative processes, collaborating with media teams and partners to ensure accurate tag deployment, data collection, and post‑campaign analysis that informs optimization and client success.