Senior Account Supervisor, Consumer Brands (Chicago)

MSL (Global); Chicago (IL); On-site; USD 91,000 - 154,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability insurance

401k

Paid time off

Job summary

MSL (Global) in Chicago is seeking a Senior Account Supervisor to lead the development and execution of PR campaigns for iconic brands. You will drive day-to-day account activities, craft media strategies, and oversee influencer collaborations to shape cultural conversations.

The ideal candidate brings significant experience in public relations and team leadership, with a knack for agile, fast-paced environments and a pulse on pop culture trends that move audiences across national and local

Qualifications

• 7+ years of experience in public relations and media relations strategy.
• Experience leading a team and managing client programs or campaigns.
• Ability to develop integrated PR plans that include earned, social and influencer elements.

Responsibilities

• Lead development of innovative, integrated campaigns that drive business results and media relations.
• Provide strategic counsel to clients on long-lead campaigns and quick-turn opportunities.
• Stay current with consumer, pop culture and lifestyle trends to inform campaigns.
• Oversee budgets, timelines, and staffing for campaigns and activations.
• Mentor and develop junior team members and direct reports.

Skills

Public relations

Media relations

Team leadership

Campaign development

Influencer strategies

Written communications

Education

B.A. in Public Relations, Communications or related discipline

Tools

AI tools

Job description

At MSL, we believe in the power of PR to grow business and build reputations. How? By influencing conversations, culture, choices and change – and by recruiting passionate creators and storytellers obsessed with making an impact for our clients’ brands, products and organizations. We believe in doing incredible work that makes our clients fall in love with us – and makes the competition jealous. We believe in responsibility and accountability to our clients – and to each other. We innovate relentlessly. We pursue big, bold ideas with passion and ferocity. Together, we’re on a journey to reimagine what PR can accomplish!

MSL is currently seeking a Senior Account Supervisor to join our Consumer Brands practice in Chicago. As an integral member of the team, this Senior Account Supervisor will be responsible for the development and execution of PR campaigns and leading day-to-day account activities for some of the most iconic brands in culture.

The ideal candidate should have significant experience in public and media relations strategy and leading a team – from campaign development and creative ideation to crafting media strategies and leading program execution. This individual should have a pulse on what is happening in pop culture and a desire to insert our brands into that conversation – a pro that’s already activated a TikTok trend before it shows up on Reels and understands the role and importance of cultural influencers in driving that conversation. If you thrive in a fast-paced environment and are excited to drive creative thinking for campaigns, we want you on the team!

Responsibilities:

• Lead development of innovative, results-oriented, integrated campaigns that drive business results – with a keen focus on PR and media relations, and the ability to advise and support digital and influencer strategies and execution
• Provide strategic counsel to clients on both long-lead campaigns and quick-turn, earned first opportunities
• Stay current with the latest developments in consumer, pop culture and lifestyle trends
• Agile and collaborative working style with a strong attention to detail – demonstrated ability to work against tight timelines
• Develop and support PR, brand partnership and potential top-tier celebrity campaigns, partnerships and events
• Collaborate with team to prepare and present integrated PR strategies (including earned, social and influencer) and briefs to internal teams and clients
• Lead large scale activations and product launches with the goal of securing impactful earned media results
• Build strong relationships with editors across national, regional and local/trade publications spanning a wide variety of verticals including culinary/food, general consumer news, lifestyle, travel, pop culture and more
• Mange and inform budgets across brands and ensure that billing is accurate and on time
• Review coverage grids and reports with an eye for detail, ability to pull insights from these reports and share with clients in real-time
• Foster positive relationships with clients becoming a trusted day-to-day contact
• Demonstrate strong analytical skills and utilize analytic tools to effectively track and measure success of activations, as well as inform strategic optimization recommendations in real time
• Effectively present data-based results, leveraging successes to build further work
• Outline, write, edit and proofread PR materials including media strategies, client presentations, case studies, POVs/one pagers and more
• Establish and evolve best practices across campaigns and teams; support skill building of teams
• Manage and mentor team and direct reports, supporting their skill and career growth

Job Requirements:

• 7+ years previous experience and a B.A. in Public Relations, Communications or a related discipline
• Deep understanding of public and media relations – including modern, culture-first PR activations/campaigns integrated across earned, social and influencer – and how it relates/influences efforts across brands and campaigns
• Must be a self-starter with excellent time management and organizational skills and the ability to balance multiple hot projects and take initiative, sometimes with little guidance
• Proven experience in helping to lead teams to execute client programs with a blend of strong time management, team building and mentoring
• History of high-quality client service, including strong relationships with clients, being a trusted and go-to partner, and engaging with clients in a timely and appropriate manner
• Excellent verbal and written communications skills, as well as an ability to develop and present compelling client proposals
• Interest in pop culture and being on the pulse of what’s trending
• Experience within pop culture-centric consumer brands will benefit this role
• Understanding of the food and beverage industry a plus, with awareness of category dynamics, consumer behavior, and cultural trends that shape the space
• Understands and regularly uses AI tools to make workflows more efficient and impactful

Compensation Range: $91,000-$154,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k and paid time off.