Senior Account Executive, E‑Commerce Growth (Equity)

AppLovin; New York (NY); On-site; USD 158,000 - 225,000; Full time

Benefits offered by this job

Health insurance

401(k) retirement plan

Unlimited discretionary time off

Job summary

AppLovin seeks a driven Account Executive for its Consumer team to shape a new business line at the intersection of performance marketing and business development. You will partner with Consumer brands to optimize campaigns, analyze data, and drive growth using AppLovin’s platform.

You’ll collaborate with leadership and product experts to evolve eCommerce advertising solutions and expand market adoption, interfacing with CMOs and marketing leads as a trusted advisor.

Qualifications

• 3-5+ years of experience in performance marketing, media buying, or digital strategy in the Consumer or eCommerce industry.
• Strong understanding of key performance KPIs, attribution models, and customer behavior analytics.
• Experience with Shopify and direct-to-consumer (DTC) business models.
• Demonstrate outstanding analytical ability and strategic grasp of the “big picture”.

Responsibilities

• Proactively contact new and existing Consumer and eCommerce partners to pitch, onboard, and scale their usage of AppLovin’s platform.
• Leverage a strong consultative sales approach to engage with CMOs, Heads of Marketing, and key decision-makers.
• Act as a trusted advisor to your portfolio of Consumer brands, ensuring long-term success and growth.
• Define and analyze metrics to ensure success for our strategic partners.
• Set up and grow campaigns by analyzing data, testing ideas for creative ad sets, and proactively optimize toward performance targets.
• Become an expert on AppLovin’s mobile advertising products for Consumer brands.
• Represent AppLovin at industry events and conferences to build brand awareness and identify new opportunities.
• Collaborate cross-functionally with internal teams including Sales, Product, and Data Science to drive client success and shape go-to-market strategies.

Skills

Performance marketing

Media buying

Digital strategy

KPIs & attribution

Data analytics

Client relationships

Independent work

Communication skills

Team collaboration

Excel/large data sets

Education

BA/BS degree

Tools

Shopify

Direct response platforms (Facebook Ads Manager, Google Ads, TikTok Ads)

Google Analytics

Job description

AppLovin seeks a driven Account Executive for its Consumer team to shape a new business line at the intersection of performance marketing and business development. You will partner with Consumer brands to optimize campaigns, analyze data, and drive growth using AppLovin’s platform.

You’ll collaborate with leadership and product experts to evolve eCommerce advertising solutions and expand market adoption, interfacing with CMOs and marketing leads as a trusted advisor.