Senior Account Executive

Archetype; San Francisco (CA); Hybrid; USD 76,000 - 95,000; Full time

Benefits offered by this job

401k with match

Generous employer contributions toward

insurance premiums

Paid mental health benefits

Paid sabbatical after 6 years

Job summary

Archetype in San Francisco is seeking a Senior Account Executive to drive media relations for cybersecurity and enterprise technology clients. You will independently manage projects, translate complex tech topics into compelling narratives, and serve as a primary contact for clients in a fast-paced agency environment.

This role blends media relations, strategic storytelling, and account management with opportunities to contribute to new business, pitches, and idea development.

Qualifications

• 3–5+ years of experience in public relations, communications, or integrated marketing.
• Agency experience strongly preferred.
• Experience supporting cybersecurity, security, enterprise technology, cloud, infrastructure, networking, AI, or related technology clients.
• Proven track record securing meaningful media coverage and developing journalist relationships.
• Strong understanding of the cybersecurity media landscape and key industry conversations.
• Exceptional writing, editing, research, and verbal communication skills.
• Ability to translate complex technical concepts into compelling stories for multiple audiences.
• Experience managing projects independently from strategy through execution.
• Confidence participating in client meetings and presenting recommendations.
• Strong organizational skills with the ability to manage multiple priorities and deadlines.
• Experience mentoring Associates, Coordinators, or Account Executives.
• Curiosity about emerging technologies, cybersecurity trends, AI, and the future of communications.
• Experience supporting new business initiatives, agency marketing efforts, or pitch development preferred.
• Willingness to work from our San Francisco office as part of a hybrid work environment.
• Champion the use of AI tools and emerging tech to enhance writing, research, and content production efficiency.

Responsibilities

• Drive media relations programs that generate consistent coverage, executive visibility opportunities, and thought leadership placements
• Develop creative pitches tied to cybersecurity trends, threat intelligence, AI, risk management, privacy, and emerging technology conversations
• Build and maintain relationships with business, technology, cybersecurity, and industry trade media
• Draft press releases, bylines, blogs, messaging documents, briefing materials, award submissions, and executive communications
• Monitor the cybersecurity, technology, and business landscape to identify proactive storytelling opportunities and emerging issues
• Manage multiple projects simultaneously, ensuring deadlines, deliverables, and client expectations are met
• Lead development of meeting agendas, status reports, action trackers, and client updates
• Provide thoughtful recommendations and day-to-day counsel to clients
• Support executive thought leadership programs, speaking opportunities, and industry event strategies
• Review junior staff work, providing feedback, coaching, and mentorship
• Collaborate across earned, owned, social, and content programs to deliver integrated communications campaigns
• Participate in new business opportunities through research, proposal development, brainstorming, competitive analysis, and pitch presentations
• Contribute fresh ideas that help clients and prospects navigate evolving cybersecurity and technology narratives
• Champion the use of AI tools and emerging tech to enhance writing, research, and content production efficiency

Skills

Public relations experience

Agency experience

Cybersecurity/enterprise tech clients

Media relations

Journalist relationships

Writing & editing

Project management

Mentoring

Curiosity about tech

Education

Bachelor's degree in Communications/Journalism/Public Relations/Marketing

Tools

AI tools

Job description

We Are Archetype

At Archetype, you help clients think bigger, go further, and achieve more. With over 40 years of experience and 21 offices worldwide, you join a team of 650+ creative individuals turning ambitions into success.

Our people are the heart of our achievements. Whether you're starting out or a seasoned pro, if you take pride in your work and have bold ambitions, Archetype might be the place for you.

You are a creative thinker, problem solver, and storyteller. You thrive in a high-standard environment, where curiosity is encouraged, ambition celebrated, and kindness valued. As a self-motivated storyteller, you break new ground with strategic, creative campaigns. Your unique ideas and perspectives help us do our best work and make a difference in the world.

The Role

We are looking for a Senior Account Executive (SAE) to join our San Francisco team, supporting a portfolio of leading cybersecurity and enterprise technology clients.

As an SAE, you are a trusted communications professional who independently manages projects, drives media outcomes, and serves as a key day-to-day contact for clients. You understand how to translate complex technical topics into compelling narratives that resonate with business, technology, and security audiences. You thrive in fast-paced environments, proactively identify opportunities, and consistently deliver exceptional client service.

This role is ideal for someone who enjoys equal parts media relations, strategic storytelling, and account management. Beyond client work, you'll contribute to Archetype's continued growth by supporting new business opportunities, participating in pitches, and helping shape ideas that win new clients.

What You Do

• Drive media relations programs that generate consistent coverage, executive visibility opportunities, and thought leadership placements

• Develop creative pitches tied to cybersecurity trends, threat intelligence, AI, risk management, privacy, and emerging technology conversations

• Build and maintain relationships with business, technology, cybersecurity, and industry trade media

• Draft press releases, bylines, blogs, messaging documents, briefing materials, award submissions, and executive communications

• Monitor the cybersecurity, technology, and business landscape to identify proactive storytelling opportunities and emerging issues

• Manage multiple projects simultaneously, ensuring deadlines, deliverables, and client expectations are met

• Lead development of meeting agendas, status reports, action trackers, and client updates

• Provide thoughtful recommendations and day-to-day counsel to clients

• Support executive thought leadership programs, speaking opportunities, and industry event strategies

• Review junior staff work, providing feedback, coaching, and mentorship

• Collaborate across earned, owned, social, and content programs to deliver integrated communications campaigns

• Participate in new business opportunities through research, proposal development, brainstorming, competitive analysis, and pitch presentations

• Contribute fresh ideas that help clients and prospects navigate evolving cybersecurity and technology narratives

• Champion the use of AI tools and emerging tech to enhance writing, research, and content production efficiency

What You Offer

• 3–5+ years of experience in public relations, communications, or integrated marketing

• Previous agency experience strongly preferred

• Experience supporting cybersecurity, security, enterprise technology, cloud, infrastructure, networking, AI, or related technology clients

• Proven track record securing meaningful media coverage and developing strong journalist relationships

• Strong understanding of the cybersecurity media landscape and key industry conversations

• Exceptional writing, editing, research, and verbal communication skills

• Ability to translate complex technical concepts into compelling stories for multiple audiences

• Experience managing projects independently from strategy through execution

• Confidence participating in client meetings and presenting recommendations

• Strong organizational skills with the ability to manage multiple priorities and deadlines

• Experience mentoring Associates, Coordinators, or Account Executives

• Curiosity about emerging technologies, cybersecurity trends, AI, and the future of communications

• Experience supporting new business initiatives, agency marketing efforts, or pitch development preferred

• Bachelor's degree in Communications, Journalism, Public Relations, Marketing, or related field preferred

• Willingness to work from our San Francisco office as part of a hybrid work environment

• Champion the use of AI tools and emerging tech to enhance writing, research, and content production efficiency

Why Archetype

A competitive compensation package, including:

Annual salary range: $76,000- 95,000

• 401k with match

• Generous employer contributions toward insurance premiums

• Paid mental health benefits

• Paid sabbatical after every 6 years of continuous employment

• Paid short-term disability and extensive parental leave benefits

• Archetype Academy, mentorship, and other programs to support career development

• A transparent, collaborative, and inclusive working culture

We’re now a Certified B Corporation in North America. As a B Corp, we’re part of a global community of businesses that meet high standards of social and environmental impact. We are committed to setting a standard for other agencies by fostering a diverse, equitable, and inclusive workplace. This starts with our employees and carries into our culture and our work. We know that different ideas, backgrounds, and perspectives mean we do the best work and in turn, inclusion helps our employees go out in the world to make a difference.

If you meet some but not all of our requirements, we would still love to hear from you. We value unique backgrounds that bring new perspectives to our team, and know that many skills can be adapted or acquired. Strategic communications and marketing requires creativity and problem-solving, and we know that a diverse team of individuals with differing backgrounds brings out the best work.

Archetype is committed to setting a standard for other agencies by fostering a diverse, equitable and inclusive workplace. This starts with our employees and carries into our culture and our work. We know that different ideas, backgrounds, and perspectives mean we do the best work and in turn inclusion helps our employees go out in the world to make a difference.