Senior Account Director, FinTech PR & Growth

JB Search Partners; New York (NY); Hybrid; USD 100,000 - 125,000; Full time

Job summary

JB Search Partners is seeking a motivated Account Director for our New York office, hybrid work. You will lead key client accounts in financial services, fintech and technology, ensuring high-quality results and strong client relationships.

You will build and mentor account teams, develop strategic PR plans, manage day-to-day programs, oversee media relations, and collaborate with digital leads to align activities across the marketing mix.

Qualifications

• At least 6+ years of experience in a PR agency role, with demonstrated understanding of financial services, technology, and/or fintech.
• Excellent client management and organization skills.
• Proactive, self-starter willing to take ownership of accounts.
• Strong track record of developing successful B2B campaigns, and securing coverage in B2B media outlets.
• Ability to cultivate strong, lasting relationships with media contacts and position yourself as a trusted source of strategic counsel.
• Ability to metabolize complex financial services / fintech businesses and turn them into concise and compelling ideas.
• Interest in managing and up-skilling team (AMs, AEs etc)

Responsibilities

• Manage and drive key client accounts, ensuring high quality results are achieved, client relationship health is strong and accounts are retained.
• Demonstrate an expert understanding of PR and your clients’ business, industry and competitive environment in financial services and fintech – and use this to make decisions and recommendations about PR strategy.
• Manage client programs on a day-to-day basis, including acting as day to day senior client liaison and quality control for all client work.
• Build and manage solid account teams, balancing client workloads, working within specific client budgets and scopes of work, and ensuring overall account profitability.
• Develop strategic communications plans, including media relations campaigns , tactics, and timelines consistent with the overall PR strategy.
• Lead brainstorming sessions to develop strategic/creative thinking for our clients, and manage team on creating plans.
• Monitor progress against our scope of work and turn up or down the dial on activity based on performance with proactive ideas and action plans.
• Play an active role in media relations alongside managing a team on media execution. Leverage and maintain high level media contacts and industry knowledge to secure quality coverage and ensure results for clients.
• Successfully manage multiple accounts and respective team members.
• Oversee integrated client accounts, including collaborating with our digital leads on any digital marketing activity, and ensure slick organization/ alignment of activities across PR and the wider marketing mix

Skills

Client management

Media relations

Strategic planning

Team leadership

Business development

Financial services knowledge

Fintech knowledge

B2B campaigns

Job description

JB Search Partners is seeking a motivated Account Director for our New York office, hybrid work. You will lead key client accounts in financial services, fintech and technology, ensuring high-quality results and strong client relationships.

You will build and mentor account teams, develop strategic PR plans, manage day-to-day programs, oversee media relations, and collaborate with digital leads to align activities across the marketing mix.