Salesforce Data Cloud Architect

SkyLambda; Jacksonville (FL); On-site; USD 120,000 - 180,000; Full time

Job summary

SkyLambda Inc. in Jacksonville, FL is seeking a Salesforce Data Cloud Architect to lead the design and implementation of data solutions for marketing and analytics. You will evaluate data sources, ingest DSOs, transform into DLOs, and standardize data using DMOs to enable personalized experiences.

You will collaborate with Marketing, IT and Data Analytics, setting up connectors, defining data governance, and ensuring data quality while keeping pace with rapid Salesforce releases.

Qualifications

• Experience with Salesforce Data Cloud and CDP data governance.
• Proficiency in data modeling, ETL processes, and SQL.
• Ability to design data pipelines and personalization use cases.

Responsibilities

• Lead end-to-end implementation of Salesforce Data Cloud (CDP).
• Configure data-driven segmentation strategies and audience targeting.
• Design and implement data models, pipelines, and transformations for ingestion and enrichment.
• Stay current with platform releases and evolving capabilities.
• Collaborate with IT to ensure seamless data integration and optimize performance.
• Integrate data from CRM systems, databases, and third-party platforms for marketing personalization.
• Provide training and support to development teams on Salesforce Data Cloud features.

Skills

Salesforce Data Cloud

Salesforce CDP

Salesforce Marketing Cloud

Salesforce Sales Cloud

Salesforce Service Cloud

Data Modeling

Job description

• Strong understanding of marketing automation, data segmentation, personalized customer journeys, decisioning, and Next Best Action.
• Experience working with Data Actions and Flow integrations, data integration, and API utilization.
• Expertise in data modeling, ETL processes, data integration tools, and SQL.
• Experience with Salesforce Data Cloud or other Customer Data Platforms (CDPs) and data management practices, including data governance and compliance.
• Familiarity with the credits consumption model and optimizing the use of entitlements, data modeling, and scoring technologies.

The architect must be able to evaluate data sources, analyze data, set up connectors to ingest DSOs, transform the data into DLOs (Data Lake Objects), and standardize the ingested data using Data Model Objects (DMOs) for personalized sales, marketing, analytics, and other use cases.

The Salesforce Data Cloud Architect will work closely with cross-functional teams, including Marketing, IT, and Data Analytics, to enable dynamic content and tailored experiences.

Key Responsibilities

Salesforce Data Cloud Architect

Addison(TX)/ Jacksonville / Charlotte

Must Have Technical/Functional Skills

• Salesforce Data Cloud expertise
• Salesforce CDP
• Salesforce Marketing Cloud
• Salesforce Sales Cloud
• Preferably Salesforce Service Cloud

Nice to Have Qualifications

• Strong understanding of marketing automation, data segmentation, personalized customer journeys, decisioning, and Next Best Action.
• Experience working with Data Actions and Flow integrations, data integration, and API utilization.
• Expertise in data modeling, ETL processes, data integration tools, and SQL.
• Experience with Salesforce Data Cloud or other Customer Data Platforms (CDPs) and data management practices, including data governance and compliance.
• Familiarity with the credits consumption model and optimizing the use of entitlements, data modeling, and scoring technologies.

Roles & Responsibilities

The architect must be able to evaluate data sources, analyze data, set up connectors to ingest DSOs, transform the data into DLOs (Data Lake Objects), and standardize the ingested data using Data Model Objects (DMOs) for personalized sales, marketing, analytics, and other use cases.

The Salesforce Data Cloud Architect will work closely with cross-functional teams, including Marketing, IT, and Data Analytics, to enable dynamic content and tailored experiences.

Key Responsibilities

• Lead the end-to-end implementation of Salesforce Data Cloud (CDP), including data acquisition, integration, quality assurance, and utilization.
• Configure and implement data-driven segmentation strategies, ensuring accurate audience targeting and content delivery.
• Design, document, and implement data models, data pipelines, and transformations to support data ingestion, integration, and enrichment within Salesforce Data Cloud.
• Stay current with the platform's fast-paced releases and evolving capabilities.
• Collaborate with IT teams to ensure seamless data integration, troubleshoot technical issues, and optimize system performance for data initiatives.
• Integrate data from various sources, including CRM systems, databases, and third-party platforms, to support marketing and personalization efforts.
• Provide training and support to development teams on utilizing Salesforce Data Cloud features and capabilities.