Sales Support & Marketing Specialist

WeCrochet; North Smithfield (RI); Remote; USD 55,000 - 70,000; Full time

Job summary

A leading company in the crafting industry seeks a Sales Support & Marketing Specialist to play a key role in product and marketing information management. This remote/hybrid position emphasizes team collaboration, coordination of marketing strategies, and effective communication with retailers. Candidates should have 3+ years in sales support and possess strong organizational skills, along with proficiency in MS tools.

Benefits

Multiple medical, dental and vision plan options

Healthcare Savings and Flexible Spending Accounts

Company-paid Life, Short- and Long-Term Disability benefits

401(k) Retirement Savings Plan with Employer Match

Generous paid time off and holiday pay policies

Employee discounts at all Local Crafts companies!

Qualifications

• 3+ years in marketing or sales support role.
• Strong verbal and written communication skills.
• Upbeat 'can do' attitude.

Responsibilities

• Serve as main point of contact with brands for product information.
• Produce weekly retailer newsletter.
• Coordinate production of the biannual Berroco Yarn Catalog.

Skills

Communication

Attention to Detail

Organization

Team Player

Tools

MS Excel

MS Word

MS PowerPoint

Job description

Job Title: Sales Support & Marketing Specialist

Location: Remote / Hybrid - Team based in North Smithfield, RI

Reports To: Director, Wholesale Marketing

The Role:
This position plays a key role in the coordination and management of product and marketing information across Berroco and all partner brands (that we distribute), and subsequent communication to retailers and the Berroco sales team.

Key Responsibilities

• Serve as main point of contact with all partner (distributed) brands for product information and sales materials.
• Responsible for creating retailer communications as part of B2B marketing role.
• Produce the weekly retailer newsletter (The Insider).
• Work with partner (distributed) brands to include relevant content for features and promotions to support their marketing calendars.
• Coordinate production of the biannual Berroco Yarn Catalog with the Local Crafts creative team.
• Responsible for retailer and sales rep materials.
• Act as main point of contact for sales reps and retailers for brand and product related questions.
• Manage/create sales materials for sales reps each season and ongoing including digital assets in Dropbox; also maintain digital assets for retailers across all brands.
• Assemble and distribute samples for for sales representatives across all brands.
• Responsible for annual h&h trade show organization and execution in collaboration with Local Crafts events manager.
• Responsible for annual sales meeting organization in coordination with General Manager.
• Respond to retailer requests for digital pattern and yarn images.
• Responsible for organizing trunk show garments for retailers and coordinating the schedule with customer service.
• Manage the Retailer PDF program with monthly updates and reminders to retailers for reports and payments.
• Coordinate graphic design of sales and retailer materials (product bag inserts, kits flyers, postcards etc.) with Local Crafts Creative team.
• Responsible for reporting monthly PDF pattern sales.

• 3+ years in marketing or sales support role.
• Genuine team player.
• Strong verbal and written communication skills
• Proficient in MS Excel, Word and PowerPoint.
• Strong attention to detail and organizational skills.
• Upbeat, “can do” attitude is a must!

Our compensation package is designed to match industry standards and account for factors like your geographical location, expertise, and years of experience. The starting pay range for this position is $55,000 to $70,000 per year.

Benefits

We offer a generous benefits package, including:

• Multiple medical, dental and vision plan options after 30 days(with company contributions to the premium costs)
• Healthcare Savings and Flexible Spending Accounts
• Company-paid Life, Short- and Long-Term Disability benefits
• 401(k) Retirement Savings Planwith Employer Match
• Generous paid time off and holiday pay policies
• Employee discounts at all Local Crafts companies!