Sales Representative - Turf & Ornamental

Gowan Company; Iowa; On-site; USD 70,000 - 110,000; Full time

Job summary

Gowan Company in the United States is seeking a Turf and Ornamental Territory Sales Representative to drive growth across a multi-state turf and ornamental portfolio. The role requires energetic self-starter behavior, strong relationship skills, and accountability for regional performance.

You will own P&L for the territory, partner with distributors and university researchers, and develop 2–3 year plans, coordinating with field development to outline trial needs and product opportunities.

Qualifications

• Bachelor’s degree required with 3–5 years in agriculture-related roles.
• Familiarity with turf and ornamental products preferred.

Responsibilities

• Drive sales growth and manage territory budget.
• Build relationships with distributors, growers, and industry groups.
• Develop 2–3 year business plans and coordinate with field reps.
• Represent regional needs and champion new products.

Skills

Relationship Building

P&L Ownership

Strategic Planning

Market & Territory Growth

Excellent Communication

Self-Starter

Education

Bachelor's degree in Agriculture

Job description

Turf and Ornamental Territory Sales Representative

Position Summary:

We are seeking a dynamic and driven Sales Representative who is a high-energy self-starter with a passion for building relationships and driving growth. The ideal candidate is enthusiastic, personable, and demonstrates a strong sense of responsibility, integrity, and accountability.

Job Status:

• Full-Time
• Exempt
• Gowan Central Turf and Ornamental Sales Territory – (AR, IA, IL, LA, KS, MO, MN, NE, ND, OK, PR, SD, TX, WI)
• Reports to: Regional Business Manager – U.S Turf and Ornamental

Role Responsibilities:

• P&L Ownership:Drive sales growth, manage territory budget, and coordinate with internal teams on forecasting, warehousing, and logistics.
• Relationship Building:Cultivate strong ties with distributors, field reps, key growers, university researchers, consultants, and industry groups to influence market strategy.
• Internal Advocacy:Represent regional needs within the company, align Gowan’s resources to local opportunities, and champion new product ideas for the region and company.
• Strategic Planning:Develop 2–3-year business plans, identify priority products, and work closely with Field Development Reps to outline trial needs for portfolio and territory.
• Regional Presence:Strengthen Gowan’s reputation through market intelligence and a visible commitment to agriculture in the region.
• Industry Advocacy:Serve as a champion for issues important to the turf and ornamental industry. Take an active role in industry associations that support our products and customers.
• Other Duties as assigned

Education:

• Bachelor’s degree with 3–5 years of professional experience in an agriculture-related organization.
• Preferred: Familiarity with turf and ornamental products, prior distributor or channel sales experience

Key Attributes:

• High Energy and Enthusiasm:Brings a positive attitude and contagious energy to interactions, inspiring customers and teammates alike.
• Self-Starter:Takes initiative with limited direct supervision, works independently, and proactively seeks opportunities to grow the business.
• Strong Work Ethic:Demonstrates commitment to rigorous work, consistently going above and beyond to meet and exceed goals.
• Organized and Detail-Oriented:Manages time effectively, keeps accurate records, and follows through on commitments with precision.
• Flexible and Adaptable:Thrives in changing environments, adjusts strategies as needed, and remains composed under pressure.
• Excellent Communication Skills:Communicates clearly and persuasively, both verbally and in writing, with internal teams and external clients.
• Customer-Focused:Builds trust and rapport with clients, understands their needs, and delivers tailored solutions.
• Team-Oriented:Collaborates well with others, contributes to a positive team culture, and supports shared success.