Sales Planner

thenewyorktimes; New York (NY); Hybrid; USD 54,000 - 61,000; Full time

Benefits offered by this job

Medical, dental and vision benefits

401(k) plan

Employee stock purchase plan

Paid vacation

Paid sick days

Paid parental leave

Tuition reimbursement

Professional development programs

Job summary

The New York Times is seeking a Sales Planner to lead digital and integrated sales plans, overseeing pre-sale processes and post-sale activity for print and digital campaigns. This hybrid role is based at the New York headquarters with in-office presence three days a week, reporting to the Senior Manager, Sales Planning.

You will help develop digital plans, coordinate with agencies and clients, and ensure high-quality service throughout the advertising workflow from RFP to IO and reporting.

Qualifications

• BS/BA degree required or equivalent experience.
• At least 2 years in media or advertising-related roles.
• Proficient with Salesforce, Microsoft Office and Google Workspace.

Responsibilities

• Guide pre- and post-digital and print ad campaign logistics across departments.
• Develop and update media plans and calendars; verify availability of placements.
• Enter plans into proposal systems and maintain Salesforce records.
• Coordinate meetings and support advertiser requests across teams.
• Liaise with agencies, clients and internal groups to ensure campaign success.

Skills

Media experience

Business communication

Team collaboration

Education

BS/BA degree

Tools

Salesforce

Microsoft Suite

Google Workspace

Job description

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for.

Job Description

The New York Times' Advertising team is looking for a Sales Planner who is a digital and integrated sales plan expert. You will oversee the pre-sale process and ensure quality service to our advertisers from reservations and media plan creation and occasional post-sale activity on print campaigns. This is a hybrid role based in our New York headquarters, reporting to the Senior Manager, Sales Planning . You can typically expect to be in the office 3 days per week.

About the Role

You will serve as the support for a dynamic digital and integrated sales organization for a pod of sales professionals. A large part of the work will develop digital and integrated media plans that lead to sales campaign success and renewal. You will become knowledgeable about the sales process and serve as a team liaison with advertising agencies and clients as well as with internal groups.

Responsibilities

• Guide logistical flow of pre- and post-digital and print ad campaigns, working on behalf of sales with other departments such as Research, Ad Ops, Sales Development, Ad Products and the Content Studio.
• Support development of RFP (Requests for Proposal) process using the full scope of NYT ad products that address the advertiser's needs and campaign goals for both print and digital.
• Build and revise media plans, check avails, reserve fixed placements and update associated fixed placement calendars. Enter final plans into online proposal systems such as Atlas and Media Visor, et al.
• Update Salesforce database throughout the sales process with necessary account information, including Opportunities, Call Reports, Rate Adjustments.
• Respond to servicing and information requests from team members and advertisers; work with multiple teams to gather information for customers, or to fulfill requests, such as tickets for events, comp subscriptions.
• Coordinate and schedule various meetings for accounts such as client tours, meetings and brainstorming meetings with internal support teams.
• Manage the digital process workflow from RFP to IO and liaise with key approval stakeholders in AdOps, Revenue Analytics, Legal, Ad Product, Research and Strategy.
• Understand the full suite of NYT products across all platforms and how to work with other New York Times Advertising departments, eg: Creative Strategy, T Brand Studio, Yield, Ad Operations/Campaign Management, Operations, etc.
• Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Basic Qualifications

• BS/BA degree
• 2+ years media experience
• 2+ years of experience with Microsoft and Google Suite applications
• 2+ years of experience with Sales Force

Preferred Qualifications

• Experience working in an Advertising or Publication industry
• REQ-020806

Additional Compensation and Benefits

• For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock.
• medical, dental and vision benefits
• Flexible Spending Accounts (F.S.A.s)
• a company-matching 401(k) plan
• employee stock purchase plan
• paid vacation
• paid sick days
• paid parental leave
• tuition reimbursement
• professional development programs

For roles outside of the U.S., information on benefits will be provided during the interview process.

The hourly rate of base pay for this role is: $39.64 - $43.96 USD

We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender ident