Sales & Marketing Manager

Calqulate; Dubuque (IA); Presencial; USD 90.000 - 120.000; Jornada completa

Descripción de la vacante

Calqulate Metrics Ltd in the United States (Dubuque, IA) is seeking a Sales and Marketing Manager to drive growth by managing key accounts and building a sales team within a plastics manufacturing context.

The role combines 80-90% sales development with 10-20% market development, offering base salary plus potential bonus. You will lead strategies, oversee digital marketing, and collaborate across production, engineering, quality control, and finance to deliver results.

Formación

• Experience: 5+ years of experience in sales management, preferably within the plastics or manufacturing industry.
• Education: A bachelor’s degree in business, marketing, or a related field is required.
• Ability to work for in Iowa plant most days

Responsabilidades

• Sales Strategy Development: Create and implement sales strategies to achieve company revenue targets and expand the market presence.
• Account Management: Maintain and strengthen relationships with key accounts, understanding their needs and ensuring high levels of customer satisfaction.
• Business Development: Identify new business opportunities within the plastics industry, leveraging knowledge of market trends to gain new clients and expand existing accounts.
• Team Leadership: Lead, mentor, and develop a high-performing sales team, setting clear goals and providing ongoing training and support.
• Hire and Train: Hire and develop your team to achieve company revenue targets.
• Key Factor: this will occur as the business grows, focus is the new growth.
• Market Analysis: Analyze market trends, competition, and customer needs to inform strategic decisions and identify areas for growth.
• Reporting and Forecasting: Monitor sales performance and provide regular updates covering the sales pipeline, forecasts, and progress toward targets.
• Collaboration: Work closely with other departments, including production, engineering, quality control, and finance, to ensure seamless customer experience and improve product offerings.
• Marketing Campaigns: Develop and execute marketing plans and campaigns to promote products and services across various platforms.
• SEO Strategy: Oversee the development and implementation of SEO strategies to enhance the company’s online presence and website rankings.
• Content Creation: Collaborate on the creation of marketing materials, including brochures, emails, social media posts, and blog content optimized for search engines.
• Digital Marketing: Manage digital advertising campaigns, including PPC (Pay-Per-Click), social media ads, and retargeting campaigns.
• Brand Management: Ensure consistent brand messaging and positioning in all sales and marketing communications.
• Analytics: Monitor and analyze the performance of marketing campaigns and website traffic, leveraging tools like Google Analytics and others to optimize effectiveness.

Conocimientos

Sales management

Educación

Bachelor's degree in business/marketing

Descripción del empleo

Position Overview

The Sales and Marketing Manager will drive sales growth by managing key accounts and developing new
business opportunities. The manager will expand marketing efforts, build a sales team, and lead its sales
professionals. The role requires a strong sales background, excellent leadership skills, and a deep
understanding of the plastics manufacturing industry.

Role focus is 80-90% sales development/10-20% market development.
Base Salary + potential bonus

Key Responsibilities

• Sales Strategy Development: Create and implement sales strategies to achieve company revenue targets and expand the market presence.
• Account Management: Maintain and strengthen relationships with key accounts, understanding their needs and ensuring high levels of customer satisfaction.
• Business Development: Identify new business opportunities within the plastics industry, leveraging knowledge of market trends to gain new clients and expand existing accounts.
• Key Factor: Growing new business aside from existing customers.
• Team Leadership: Lead, mentor, and develop a high-performing sales team, setting clear goals and providing ongoing training and support.
• Hire and Train: Hire and develop your team to achieve company revenue targets.
• Key Factor: this will occur as the business grows, focus is the new growth.
• Market Analysis: Analyze market trends, competition, and customer needs to inform strategic decisions and identify areas for growth.
• Reporting and Forecasting: Monitor sales performance and provide regular updates covering the sales pipeline, forecasts, and progress toward targets.
• Collaboration: Work closely with other departments, including production, engineering, quality control, and finance, to ensure seamless customer experience and improve product offerings.
• Marketing Campaigns: Develop and execute marketing plans and campaigns to promote products and services across various platforms.
• SEO Strategy: Oversee the development and implementation of SEO strategies to enhance the company’s online presence and website rankings.
• Content Creation: Collaborate on the creation of marketing materials, including brochures, emails, social media posts, and blog content optimized for search engines.
• Digital Marketing: Manage digital advertising campaigns, including PPC (Pay-Per-Click), social media ads, and retargeting campaigns.
• Brand Management: Ensure consistent brand messaging and positioning in all sales and marketing communications.
• Analytics: Monitor and analyze the performance of marketing campaigns and website traffic, leveraging tools like Google Analytics and others to optimize effectiveness.

Qualifications

• Experience: 5+ years of experience in sales management, preferably within the plastics or manufacturing industry.
• Education: A bachelor’s degree in business, marketing, or a related field is required.
• Ability to work for in Iowa plant most days

Company Overview

Company is an industry-leading, globally present, technologically innovative, and award winning plastic parts manufacturer. They operate out of a 130,000-square-foot facility in Iowa.
For their clients, they offer custom thermoforming, composites, and urethane molding capabilities. These capabilities produce a vast array of high-quality, high-volume plastic parts for
many industry applications. Some of these applications are Agriculture, Construction, Dunnage, Material Handling, Medical, OEM, Outdoor/Rec, Aerospace, Industrial,
Transportation, and much more.