A complete application in a minute — tailored resume and cover letter, ready to send.
UniFirst is seeking a Sales Manager in Richmond, VA to lead an Outside Sales team and drive growth in assigned accounts. You will develop and execute the annual sales plan, coach reps, and accompany them on calls to sharpen skills. Strong relationship building and coaching abilities are essential.
The role requires a four-year degree preferred, 3+ years B2B sales with 2+ in management, and a valid driver's license with insurance compliance. Professional CRM and MS Office skills are expected.
Job Description - Sales Manager - UniFirst (2604108)
Job Description
Description
As a Sales Manager you’ll be on the front line of our goal to find and develop “Customers for Life " in your protected territory. Through a strong work ethic and enthusiastic attitude, you will be responsible for building, developing, and leading your team of professional Outside Sales Representatives.
Develop and implement annual Sales Plan and submit Quarterly goals with monthly updates on progress to General Manager and other designated recipients.
Coach and manage salespeople in maintaining contact and gaining appointments with assigned accounts. Becomes personally responsible for Target Accounts at times there is no salesperson in a territory.
Accompany Sales Representatives on sales calls to observe skills and techniques and assist in developing action plans for skill improvement.
Conduct product knowledge and selling skills training at each weekly sales meeting.
Conduct formal weekly evaluation of overall sales performance and effectiveness of each Sales Representative. If necessary, assists/guides the Sales Representative in developing plans and strategies to achieve sales goals.
Perform other sales related tasks and assists other Sales Managers or other Location’s Department Managers
General computer skills with a working knowledge of Microsoft Office including MS Word and Excel.
UniFirst is an international leader in the $18 billion dollar garment services industry. We currently employ 14,000 team partners who serve 300,000 business customer locations throughout the U.S., Canada, and Europe. We were included in the top 10 of Selling Power magazine’s “Best Companies to Sell For” list and recognized on Forbes magazine’s “Platinum 400 – Best Big Companies” list. As an 80-year old company focused on annual growth, there’s never been a better time to join our outside sales team.
288 - RICHMOND, VA 4300 Castlewood Road Richmond 23234
Regular
Manager
1st Shift
Full-time
Aug 14, 2026, 7:17:17 PM
UniFirst Corporation is an EEO/Affirmative Action Employer M-F-Disability-Vet