Sales Manager – SMERF

Martin Resorts, Inc.; Atlanta (GA); On-site; USD 72,000 - 98,000; Full time

Job summary

Peregrine Hospitality in Atlanta is seeking a Market Sales Manager – SMERF to identify target accounts, nurture relationships with clients, GSOs, and peers, and drive revenue, ADR, and transient group business in the Atlanta market.

You will conduct outside calls, attend trade shows, perform site visits, and coordinate with on-property resources to deliver coordinated sales efforts and achieve monthly and quarterly goals.

Qualifications

• Strong leadership skills and ability to lead in a dynamic environment.
• Strategic planning skills with the ability to translate financial concepts into actionable strategies.
• Excellent communication, follow-up, and organizational skills.

Responsibilities

• Exceed monthly, quarterly, and annual sales goals.
• Maintain an active list of target accounts and develop relationships.
• Solicit new business through prospecting target client lists.
• Coordinate with on-property resources to ensure coordinated sales efforts.
• Plan familiarization tours and in-market events to support targeted planning.
• Transfer accurate information to Events and ensure bookings and leads are tracked.
• Resolve guest issues promptly and escalate to sales leadership when needed.

Skills

Leadership

Strategic planning

Sales experience

Communication

Multitasking

Teamwork

Education

Bachelor’s degree

Job description

As a Market Sales Manager – SMERF, you are responsible for identifying and developing target accounts, as well as nurturing existing client relationships to meet or exceed individual sales goals for revenue, ADR, and transient group business in the Atlanta area. The role involves proactive sales activities such as outside calls, trade shows, and site visits within your assigned market. Building long-lasting, trusting relationships with clients, GSOs, and peers is essential. Additionally, you must understand your role in achieving the hotel’s overall financial success.

• Exceed established monthly, quarterly, and annual targeted sales goals.
• Maintain an active list of target accounts to ensure continuous relationship development.
• Establish new client relationships andmaintainsexisting relationships to maximize revenue.
• Activelysolicitsnew business opportunities through prospecting target clientlists.
• Seeks methods to penetrate key business activities within the market andfindsprofitable ways to bring this business to the hotel.
• Respond in a timely manner to incoming group sales opportunities that are within pre-defined parameters.
• Work collaboratively with other sales channels (e.g.on-property resources) to ensure sales efforts are coordinated, complementary, and not duplicative.
• Capture and close the best opportunities for the property based on market conditions, the property’s needs, and within the hotel parameters.
• Coordinates and plans all familiarization tours (FAMs), in-market customer events, and site inspections—both for out-of-market and in-market accounts—ensuring thorough communication with Event Management and effective data collection to support targeted planning, while tracking bookings and leads generated from these activities.
• Execute and support the operational aspects of business booked. Transferaccurate, complete, andtimelyinformation to the Events departmentin accordance withhotel and brand standards.
• Effectively resolve guest issues that arise as a result of the sales process.Bring issues to the attention of the property and sales leadership team asappropriate.
• Maintain knowledge of andcomply withdepartmental policies, service procedures, 4 Keys service standards,brandguidelines,andsafety and security procedures.
• Perform alladditionalduties asassigned by management.

Skills and Abilities

• Strong leadership skills and the ability to apply them in a dynamic environment.
• Participate inestablishinggoals andobjectivesfordepartment.
• Must have strategic planning skills; ability to translate financial concepts into actionable business strategies and tactics.
• Must be able to define problems, collect data,establishfacts, and draw valid conclusions.
• Understand and align with the mission, vision, and goals of the hotel.
• Prioritize tasks, work efficiently with limited supervision, and manage multiple tasks with attention to detail, speed, and accuracy.
• Communicate effectively in the primary workplace language,demonstratingexcellent communication, follow-up, and organizational skills.
• Work well under pressure and in challenging conditions, using good judgment to resolve problems, follow directions, and collaborate effectively as part of a team.

Education: Bachelor’s degree required or equivalent combination of education and experience

Experience: Minimum 5 years’ experience of sales experience in area or market role with Marriott brand experience.

Additional: Will be required to work flexible scheduled shifts based on business needs

Pay:

The rate of pay for this position is $85,000 annually plus quarterly sales incentive eligibility.

Physical Requirements & Working Conditions:

The minimum physical requirements for this position include but are not limited to:

• Flexible and long hours sometimes required
• Must be able to lift and/or carry up to 50 pounds
• Ability to hear, understand and communicate orally and in writing to communicate with staff, vendors, and guests a normal in-person and phone conversation
• Ability to stand and walk for extended periods of time
• Ability to bend and twist, push and pull, stoop, and kneel

Disclaimer

All duties and requirements stated are essential job functions. This description is not an exclusive or exhaustive list of all functions that an associate in the position may be asked to perform. This does not create an employee contract, express implied, or otherwise, and does not alter the “at will” employment relationship of the employer or employee. Management reserves the right to change, modify and/or alter any of the duties listed to meet business needs.

Reasonable Accommodation Statement

To perform this job successfully, an individual must be able to perform each essential function satisfactorily. Reasonable Accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. If you need accommodation for any part of the application process because of a medical condition or disability, please contact: [e-mail]

Equal Opportunity Employer Statement

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), sexual orientation, gender identity or expression, national origin, ancestry, age, disability (physical or mental), medical condition, genetic information, marital status, military or veteran status, or any other characteristic protected by applicable federal, state, or local law. We are committed to complying with the California Fair Employment and Housing Act (FEHA), Title VII of the Civil Rights Act, the Americans with Disabilities Act (ADA), and all other applicable equal opportunity laws. Peregrine Hospitality is an Equal Opportunity Employer M/F/Disability/Veteran and Drug Free.

Peregrine Hospitality participates in E-Verify. Upon hire, your employment will be contingent on proof of identity and eligibility to work in the United States, which will be confirmed through the federal E-Verify system.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.