Sales Manager, Mid-Market - Central

SERVAL; Austin (TX); On-site; USD 180,000 - 240,000; Full time

Job summary

Serval is seeking a Manager of Mid-Market Account Executives in San Francisco to build and lead our founding mid-market sales team. You’ll hire, coach, and scale AEs who own full sales cycles for multi-stakeholder IT and Security deals.

You’ll partner with founders, GTM leadership, product, and engineering to shape strategy, craft repeatable playbooks, and drive consistent revenue growth with travel to support customers.

Qualifications

• 5–8 years of B2B SaaS sales with at least 2 years managing and developing high-performing AE teams.
• Proven track record of building and scaling sales teams at early-stage SaaS companies (Seed → Series B).
• Consistent overachievement as both individual contributor and people manager (President's Club, top performer).
• Deep understanding of full-cycle sales in technical/workflow automation solutions (IT, Security, Engineering).
• Skills coaching complex, multi-stakeholder sales cycles (1–4 months) with VP/C-suite decisions.

Responsibilities

• Build, hire, and scale the mid-market AE team from the ground up, defining team structure and hiring profiles.
• Coach and develop your team through deal strategy, pipeline reviews, forecast management, and continuous skill development.
• Drive team performance and hold accountability for team quota attainment, pipeline generation, and sales velocity metrics.
• Maintain a personal book of business and close strategic deals to stay close to customers and model best practices.
• Develop and refine the mid-market sales playbook — outbound motions, qualification frameworks, demos, and closing strategies.
• Partner with GTM leadership to define ICP, pricing and packaging, and territory/account assignment for the mid-market segment.
• Collaborate cross-functionally with product, marketing, and engineering to shape roadmap priorities, messaging, and enablement.
• Implement sales process rigor: pipeline hygiene, CRM discipline, forecasting, and deal inspection cadences.
• Represent Serval at industry events and strategic customer meetings (travel ≈ 25%).

Skills

B2B SaaS sales

Team leadership

Deal strategy

Pipeline management

Forecasting

Multi-stakeholder selling

Executive communication

Travel readiness

Coaching

Tools

Salesforce

Outreach

Gong

Job description

Who We Are

Serval is an AI-native automation platform transforming how enterprises operate. We build intelligent agents that understand real-world workflows and execute them end-to-end — replacing manual processes and rigid legacy systems with adaptive, learning software. Founded in early 2024, Serval is already trusted by companies like Fox, Notion, Perplexity, Vercel, and Brex to automate high-volume, high-friction operational work across their organizations.

At the core of Serval is an agentic AI platform that turns natural language into production-grade workflows. Our agents don’t just respond to requests — they reason, take action across systems, and continuously improve with usage. What began with operational use cases has quickly evolved into a horizontal AI automation layer used across IT, HR, Finance, Security, Legal, and Engineering.

Our mission is to eliminate repetitive, manual work across the enterprise and give teams leverage through intelligent automation. Long term, we’re building the universal AI operations layer — a system of agents that sits across business functions and runs the workflows that keep modern companies moving.

We’re backed by leading investors including Sequoia Capital, Redpoint Ventures, Meritech, First Round, General Catalyst, Elad Gil, and others.

Role Overview

As the Manager of Mid-Market Account Executives, you'll build and lead our founding mid-market sales team while helping define Serval's commercial motion in this critical segment. You'll be responsible for hiring, coaching, and scaling a team of high-performing AEs who own the full sales cycle for multi-stakeholder IT and Security deals. You'll partner closely with our founders, GTM leadership, product, and engineering teams to shape strategy, build repeatable playbooks, and drive consistent revenue growth.

This role is ideal for a player-coach who has built and led high-performing sales teams at fast-growing SaaS companies, thrives in zero-to-one environments, and wants to play a foundational role in defining a category.

What You’ll Do

• Build, hire, and scale the mid-market AE team from the ground up, defining team structure and hiring profiles.

• Coach and develop your team through deal strategy, pipeline reviews, forecast management, and continuous skill development.

• Drive team performance and hold accountability for team quota attainment, pipeline generation, and sales velocity metrics.

• Maintain a personal book of business and close strategic deals to stay close to customers and model best practices.

• Develop and refine the mid-market sales playbook — including outbound motions, qualification frameworks, demo narratives, and closing strategies.

• Partner with GTM leadership to define ICP, pricing and packaging, and territory/account assignment for the mid-market segment.

• Collaborate cross-functionally with product, marketing, and engineering to shape roadmap priorities, messaging, and enablement based on customer and team feedback.

• Implement sales process rigor: pipeline hygiene, CRM discipline, accurate forecasting, and deal inspection cadences.

• Represent Serval at industry events and strategic customer meetings (travel ≈ 25%)

What You’ll Need

• 5–8 years of B2B SaaS sales experience with at least 2 years managing and developing high-performing AE teams.

• Proven track record of building and scaling sales teams at early-stage companies (Seed → Series B).

• Consistent overachievement as both an individual contributor and a people manager — President's Club, top performer recognition, or rapid career progression.

• Deep understanding of full-cycle sales in technical or workflow automation solutions, selling to IT, Security, or Engineering buyers.

• Skilled at coaching complex, multi-stakeholder sales cycles (1–4 months) with VP/C-suite decision-makers.

• Strong player-coach mentality — willing to carry a book of business while building the team and process.

• Exceptional leadership, communication, and executive presence with the ability to inspire and hold teams accountable.

• Based in or willing to work from our San Francisco HQ five days a week, with regular travel to support team and customers.

Nice to Have

• Management experience at high-velocity SaaS companies such as Verkada, Rippling, Gong, Outreach, Samsara, PagerDuty, Okta, or ServiceNow.

• Experience hiring, ramping, and scaling AE teams from 0 → 5+ reps in the mid-market segment.

• Track record of promoting team members and building career paths within your org.

• Familiarity with sales methodologies (MEDDIC, MEDDPICC, Challenger, etc.) and modern sales tech stack (Salesforce, Outreach, Gong, etc.).

• Comfort coaching technical demos or discussing APIs, workflow builders, or automation platforms.

What We Offer

• Impact: Be a key player in shaping the success of our product and company.

• Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors. Grow rapidly with the company.

• Culture: Join a culture that values innovation, ownership, accountability, and fun.