Sales Manager, Lowe's Media Network

Lowe's Companies, Inc.; North Carolina; On-site; USD 95,000 - 160,000; Full time

Job summary

Lowe's Companies, Inc. is seeking a Sales Manager for its Media Network to drive digital revenue and client engagement. The successful candidate will enhance advertising sales through strategic partnerships, leveraging analytical skills and project management expertise to maximize results across various advertising products.

Qualifications

• 5 years progressive experience in omni-channel advertising sales and digital advertising.
• 3 years experience with programmatic strategies and data sales.

Responsibilities

• Drive advertising revenue growth through partnerships with brand partners.
• Foster client account sales strategies and deliver compelling pitch presentations.
• Manage small to medium-sized accounts through the sales process.

Skills

Sales Strategy

Client Management

Analytical Skills

Project Management

Data Analysis

Education

Bachelor's Degree in Economics, Marketing, Advertising, Statistics, Engineering or Business

Job description

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Your Impact

The Media Sales Manager will play a critical role in accelerating the revenue growth of our advertising sales team, with a focus on driving digital revenue through the direct sale of our portfolio of ad products, including, but not limited to: programmatic offsite multi-channel, social, onsite sponsored & display, instore audio and e-mail. The Media Sales Manager is responsible for acting as a partnership leader between Lowe's Media Network, other internal Lowe's teams, media agencies, Demand Side Partners, and advertisers. The Media Sales Manager will leverage an in-depth knowledge of the digital and programmatic ecosystem along with strong organizational, analytical and project management skills to identify sales opportunities for account growth while providing exceptional client service. In this role, the Media Sales Manager will work closely with a Client Services Director and/or Senior Manager of Sales on implementing a Small to Mid-sized category specific revenue strategy.

Your Impact

The Media Sales Manager will play a critical role in accelerating the revenue growth of our advertising sales team, with a focus on driving digital revenue through the direct sale of our portfolio of ad products, including, but not limited to: programmatic offsite multi-channel, social, onsite sponsored & display, instore audio and e-mail. The Media Sales Manager is responsible for acting as a partnership leader between Lowe's Media Network, other internal Lowe's teams, media agencies, Demand Side Partners, and advertisers. The Media Sales Manager will leverage an in-depth knowledge of the digital and programmatic ecosystem along with strong organizational, analytical and project management skills to identify sales opportunities for account growth while providing exceptional client service. In this role, the Media Sales Manager will work closely with a Client Services Director and/or Senior Manager of Sales on implementing a Small to Mid-sized category specific revenue strategy.

What You Will Do

• Drives advertising revenue growth through cultivating internal & external partnerships that accelerate investment opportunities with Lowe’s brand partners
• Fosters category specific and small to mid-size business (SMB) client account sales strategies that incorporate client needs, creative solutions that address problem statements, and leverage in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategies for clients that encompass brand, performance and shopper marketing/trade budgets
• Manages and develops relationships with clients through routine communication; actively grow industry relationships to gain marketplace intelligence
• Account maps key decision makers from existing “rolodex of advertisers and media agencies to accelerate revenue growth
• Delivers compelling pitch presentations and execute sales calls with brand contacts to secure business
• Partners closely with account manager and cross functional media network partners to drive successful programing through client adherence to programming inputs, minimums and deadlines
• Partners with Lowe’s Merchant & Marketing organization to strengthen overall client engagement with Lowe’s, inclusive of Lowe’s Media Network solutions along with larger Lowe’s assortment & category objectives
• Provides accurate pipeline analysis to track sales opportunities against quarterly and annual goals
• Masters white-glove service principles and knowledge of Lowe’s Media Network offering to evangelize both internally and within the advertising marketplace
• Manages small to medium sized accounts from pre-sale pipeline through post-sale analysis
  
  
  

Minimum Qualifications

• Bachelor's Degree Economics, Marketing, Advertising, Statistics, Engineering or Business
• 5 Years Progressive experience in omni-channel advertising sales, digital advertising (display, video, CTV, search, social), and experiential marketing
• 3 Years experience with programmatic strategies and data sales
  
  
  

Preferred Skills/Experience

• 7 Years general marketing experience
• 1 Years Leadership experience
  
  
  

About Lowe’s

Lowe’s is a FORTUNE 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.

Pay Range: $95,400.00 - $159,300.00 annually

Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page.

Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.

Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance,and the California Fair Chance Act.

Lowe’s believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe’s employees; and adhering to and monitoring compliance and safety guidelines.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Pay Range: $95,400.00 - $159,300.00 annually Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Retail

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