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Lowe's is seeking a Media Sales Manager in Mooresville, NC to drive digital advertising sales and revenue growth. The role involves managing client relationships, crafting sales strategies, and leveraging data insights to boost account performance. Ideal candidates have a relevant degree and significant experience in advertising sales and programmatic strategies.
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Thank you for dedicating your time and talent to Lowe’s. We want to give you more opportunities to learn and grow, so if you find a position you’re interested in below, we encourage you to apply!
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Your Impact
The Media Sales Manager will play a critical role in accelerating the revenue growth of our advertising sales team, with a focus on driving digital revenue through the direct sale of our portfolio of ad products, including, but not limited to: programmatic offsite multi-channel, social, onsite sponsored & display, instore audio and e-mail. The Media Sales Manager is responsible for acting as a partnership leader between Lowe's Media Network, other internal Lowe's teams, media agencies, Demand Side Partners, and advertisers. The Media Sales Manager will leverage an in-depth knowledge of the digital and programmatic ecosystem along with strong organizational, analytical and project management skills to identify sales opportunities for account growth while providing exceptional client service. In this role, the Media Sales Manager will work closely with a Client Services Director and/or Senior Manager of Sales on implementing a Small to Mid-sized category specific revenue strategy.
What You Will Do
• Drives advertising revenue growth through cultivating internal & external partnerships that accelerate investment opportunities with Lowe’s brand partners
• Fosters category specific and small to mid-size business (SMB) client account sales strategies that incorporate client needs, creative solutions that address problem statements, and leverage in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategies for clients that encompass brand, performance and shopper marketing/trade budgets
• Manages and develops relationships with clients through routine communication; actively grow industry relationships to gain marketplace intelligence
• Account maps key decision makers from existing “rolodex” of advertisers and media agencies to accelerate revenue growth
• Delivers compelling pitch presentations and execute sales calls with brand contacts to secure business
• Partners closely with account manager and cross functional media network partners to drive successful programing through client adherence to programming inputs, minimums and deadlines
• Partners with Lowe’s Merchant & Marketing organization to strengthen overall client engagement with Lowe’s, inclusive of Lowe’s Media Network solutions along with larger Lowe’s assortment & category objectives
• Provides accurate pipeline analysis to track sales opportunities against quarterly and annual goals
• Masters white-glove service principles and knowledge of Lowe’s Media Network offering to evangelize both internally and within the advertising marketplace
• Manages small to medium sized accounts from pre-sale pipeline through post-sale analysis
Minimum Qualifications
• Bachelor's Degree Economics, Marketing, Advertising, Statistics, Engineering or Business
• 5 Years Progressive experience in omni-channel advertising sales, digital advertising (display, video, CTV, search, social), and experiential marketing
• 3 Years experience with programmatic strategies and data sales
Preferred Skills/Experience
• 7 Years general marketing experience
• 1 Years Leadership experience
About Lowe’s
Lowe’s is a FORTUNE 100home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
Pay Range: $95,400.00 - $159,300.00 annuallyStarting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page.
Lowe's hourlyremoteassociates cannot reside in Alaska, California or Hawaii. Lowe's salariedremoteassociates cannot reside in Alaska or Hawaii.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.