Sales Manager - Home2 Suites Florence

Ontario Trillium Foundation; Florence (KY); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Health/Vision/Dental Insurance

Life / STD Insurance

401k Program

Employee Discounts (Hotels)

Employee Assistance Program

Paid vacation and holidays

Job summary

Vista Host Hotel Management & Development is seeking a Sales Manager to drive direct sales, build relationships, and execute marketing strategies. The role focuses on developing new business, maintaining accounts, and coordinating with operations to ensure seamless guest experiences.

The position emphasizes revenue growth, collaboration with operations, and leveraging outside contacts to expand market presence in a fast-paced hospitality environment.

Qualifications

• Experience in direct selling and revenue generation in hotel sales.
• Ability to develop new business and manage existing accounts.
• Excellent communication and interpersonal skills in English.

Responsibilities

• Develop new business while growing existing accounts to boost room and F&B revenue.
• Solicit new business via outside calls, area blitzes, CVB, brand leads, research.
• Maintain client relationships with follow-ups and visits.
• Achieve monthly revenue goals and monitor booking pace against targets.
• Attend trade shows and events to represent the hotel and drive opportunities.
• Collaborate with operations to ensure consistent service and guest satisfaction.
• Prepare weekly reports and review monthly financials to adjust sales efforts.

Skills

Direct selling

Prospecting

Revenue generation

Customer relationships

English communication

Job description

POSITION TITLE: Sales Manager
REPORTS TO: General Manager / Director of Sales/ Regional Director of Sales

ABOUT VISTA HOST

Vista Host Hotel Management & Development is a nationally recognized hospitality company dedicated to delivering exceptional guest experiences across its portfolio of premium hotels. As a Great Place to Work® Certified organization, Vista Host fosters a culture of excellence, integrity, and service—from hotel operations to community engagement. With decades of experience in hotel development and management, Vista Host partners with top hotel brands to create thriving properties that serve both business and leisure travelers with comfort and consistency.

POSITION SUMMARY

The Sales Manager is an eager, dynamic, and outgoing sales professional responsible for driving direct sales, building relationships, conducting outside sales calls, and implementing effective marketing strategies. The role emphasizes developing new business, maintaining existing accounts, and working collaboratively with operations to ensure seamless service delivery. Experience in revenue management is a plus, complementing strong sales skills.

WHO IS THIS POSITION FOR?

The Sales Manager role is best suited for someone who:

• Is highly motivated, focused on direct selling, prospecting, and building relationships.

• Enjoys working in a fast-paced environment, with a proactive approach to developing new business.

• Has strong communication and interpersonal skills, adept at nurturing client relationships.

• Is comfortable integrating sales efforts with overall hotel operations, ensuring guest satisfaction.

WHY WORK FOR US?

• Competitive salary with performance-based incentives.

• Vacation / Sick / Bereavement / Holiday Pay.

• Health/Vision/Dental Insurance.

• Life / STD Insurance.

• 401k Program.

• Employee Discounts (Brand Hotels & Company Hotels).

• Free, Third-Party Employee Assistance Program (personal and professional).

• Opportunities for professional growth and career development within Vista Host.

DUTIES AND RESPONSIBILITIES

• Focus on developing new business while maintaining and growing existing accounts to increase both room and food and beverage revenues.

• Solicit new business through outside sales calls, area blitzes, prospecting, CVB and brand lead generation, internet research, and competitor analysis.

• Maintain and nurture relationships with existing clients through follow-ups, phone calls, and outside sales visits.

• Achieve monthly revenue goals set by the management team, adjusting strategies to meet targets.

• Review Group Pick-Up reports to monitor booking pace and provide clients with reservation updates.

• Prepare weekly reports as needed to track sales performance and progress.

• Review monthly financials to identify need periods, adjust sales efforts, and ensure guestroom booking pace aligns with budget targets.

• Attend trade shows, chamber events, and meetings as designated by the Director of Sales to represent the hotel and drive business opportunities.

• Collaborate closely with operations to ensure consistent service delivery and guest satisfaction.

• Perform other duties as assigned by management to support the hotel’s sales objectives.

POSITION REQUIREMENTS

• Must be able to communicate effectively in English, both written and verbally.

• Must maintain a valid driver’s license and be able to perform outside sales calls.

• Proven experience in direct selling, prospecting, and revenue generation in a hotel sales environment is preferred.