Sales Manager

Altius Search Group LLC; Petaluma (CA); On-site; USD 80,000 - 110,000; Full time

Job summary

Altius Search Group LLC is seeking an experienced Social Sales Manager for a distinctive boutique hotel and event destination in Northern California. The role focuses on destination weddings and high-value social events, owning the social sales segment to drive revenue across guestrooms, F&B, and event-space rental.

The ideal candidate has 3+ years in hospitality sales, proven success closing high-value wedding and social-event business, and strong prospecting and relationship-building skills.

Qualifications

• 3+ years of hospitality, catering, wedding, or social-event sales experience.
• Demonstrated success generating and closing high-value event business.
• Experience working toward defined sales and revenue goals.
• Strong prospecting and relationship-building skills.
• Experience conducting site tours, developing proposals, negotiating, and closing.
• Understanding of guestroom blocks and hotel/group room revenue.
• Knowledge of catering, F&B, and event-space sales.

Responsibilities

• Drive wedding and social-event sales through proactive prospecting, relationship development, referrals, and inbound lead conversion.
• Manage the sales process from initial inquiry through site tour, proposal, negotiation, and signed agreement.
• Achieve established revenue goals across guest rooms, F&B, and event-space rental.
• Maximize the total value of each event through room blocks, wedding-weekend activities, food & beverage, and additional event opportunities.
• Develop relationships with wedding planners, event professionals, referral partners, and other sources of social business.
• Conduct compelling property tours and site inspections for prospective clients.
• Create customized proposals and experiences based on each client's needs.
• Maintain an active sales pipeline and accurate account activity within hotel sales and CRM systems.
• Partner closely with events and operations teams to ensure a smooth transition from sale through execution.
• Monitor market activity, competitive venues, and booking trends to identify new opportunities.
• Represent the property at industry events, networking functions, wedding-related events, and sales activities.

Skills

Hospitality sales

Relationship building

Prospecting

Site tours

Negotiation

Tools

CRM systems

Job description

Our client, a distinctive boutique hotel and event destination in Northern California is seeking an experiencedSocial Sales Managerto lead social event sales, with a primary focus ondestination weddings and wedding-related business. Ownthesocialsalessegmentforanupscaledestinationproperty,withresponsibilityforgeneratingandmaximizingrevenueacross

This is a true sales position for someone who enjoys developing relationships, conducting site tours, creating memorable event experiences, and closing high-value business. The Social Sales Manager will own the social segment and be responsible for driving revenue acrossguest rooms, food & beverage, and event-space rental.

• Drive wedding and social-event sales through proactive prospecting, relationship development, referrals, and inbound lead conversion

• Manage the sales process from initial inquiry through site tour, proposal, negotiation, and signed agreement

• Achieve established revenue goals acrossguest rooms, F&B, and event-space rental

• Maximize the total value of each event through room blocks, wedding-weekend activities, food & beverage, and additional event opportunities

• Develop relationships with wedding planners, event professionals, referral partners, and other sources of social business

• Conduct compelling property tours and site inspections for prospective clients

• Create customized proposals and experiences based on each client's needs

• Maintain an active sales pipeline and accurate account activity within hotel sales and CRM systems

• Partner closely with events and operations teams to ensure a smooth transition from sale through execution

• Monitor market activity, competitive venues, and booking trends to identify new opportunities

• Represent the property at industry events, networking functions, wedding-related events, and sales activities

What We're Looking For

The ideal candidate is aproven hospitality salesperson with experience selling weddings and high-value social events. We are particularly interested in candidates from boutique hotels, resorts, luxury properties, destination wedding venues, wineries, private clubs, and other upscale event-driven environments.

Candidates should be comfortable selling thecomplete event experience, including guestrooms, catering/F&B, venue rental, and related wedding-weekend events—not simply coordinating events after they have been booked.

Strong candidates will bring:

• 3+ years of hospitality, catering, wedding, or social-event sales experience

• Demonstrated success generating and closing high-value event business

• Experience working toward defined sales and revenue goals

• Strong prospecting and relationship-building skills

• Experience conducting site tours, developing proposals, negotiating, and closing

• Understanding of guestroom blocks and hotel/group room revenue

• Knowledge of catering, F&B, and event-space sales