Job Summary
This job identifies and cultivates prospects, clients, and intermediaries for solicitation of new business opportunities. The incumbent is responsible for the profitable sale of core and supplemental products, directly or through intermediaries, in an assigned geographic region, territory, or distribution channel. Leads new business meetings, closes sales, and sells to groups with enrolled contracts generally spanning 2‑99. The assignments are broad in scope and require depth of knowledge as well as ingenuity and originality. The accounts are generally in standard products and sold through a distribution channel.
This is a hybrid based role—3 days a week onsite in either Blue Bell, PA, Camp Hill, PA, Wilkes Barre, PA, or Wilmington, DE.
Essential Responsibilities
- Responsible for the profitable sale of core and supplemental products for the business segment within the assigned territory.
- Actively and aggressively prospect for new group business, identify and pursue account acquisitions and/or key accounts.
- Maintain productive working relationships with key consultants and brokers in the marketplace as well as maintain knowledge of competitors’ product lines, strategy, and pricing.
- Participate in product development and prepare business programs (e.g., territory‑specific action plans and strategy for closing sales) and long‑term strategy for specific account needs.
- Analyze customer needs and the Organization’s financial objectives to recommend appropriate product(s) and/or services and analyze/offer specific benefit alternatives and financial arrangements to address each potential customer’s unique needs.
- Control the buying process by developing an understanding of each prospect’s business plans and goals to teach them new perspectives, tailor messaging and product and service delivery.
- Partner with diversified businesses and other Organization business partners to cross‑sell additional products and services to prospects. Solve complex problems specific to the small group market, often taking new perspectives using existing solutions.
- Other duties as assigned or requested.
Education – Required
- High School / GED with Business
Education – Substitutions
Education – Preferred
Experience – Required
- State specific Producer License(s) for Life, Accident & Health or must be obtained within 45 days
Experience – Preferred
Licenses or Certifications – Required
- 3 years of related and progressive sales experience in the area of specialization
Skills
- Knows and applies principles, practices and processes within Small Group Markets
- Ability to speak publicly and extemporaneously on a variety of subjects
- Presentation, communication and negotiation skills
- Organizational skills and the ability to meet deadlines
- Creativity and Innovation
- Persistence & Resilience
- Influence
Language (Other Than English)
None
Travel Requirement
25% – 50%
Position Type
Office‑based
Physical, Mental Demands and Working Conditions
- Teaches / trains others regularly: Never
- Travel regularly from the office to various work sites or from site‑to‑site: Frequently
- Works primarily out‑of‑the office selling products/services (sales employees): Frequently
- Physical work site required: Yes
- Lifting up to 10 pounds: Occasionally
- Lifting 10 to 25 pounds: Rarely
- Lifting 25 to 50 pounds: Never
Equal Employment Opportunity
Highmark Health and its affiliates prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on any category protected by applicable federal, state, or local law.
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