Sales Executive

My telemedicine; McKinney (TX); On-site; USD 90,000 - 150,000; Full time

Job summary

Lyric Health is seeking a results-driven Sales Executive to generate new business, develop strategic channel relationships, and grow recurring revenue. This individual contributor will own the sales process from prospecting and discovery through proposal, negotiation, and close, with accountability for meeting assigned sales goals and building a healthy pipeline.

The ideal candidate is a consultative healthcare seller who can connect customer priorities with Lyric's virtual care services,

Qualifications

• 5+ years of successful B2B sales experience in healthcare, employee benefits, digital health, or a closely related market.
• Demonstrated achievement of sales goals, including sourcing new opportunities and closing complex, consultative sales.
• Experience selling to employers, TPAs, brokers, benefit consultants, health plans, or other healthcare distribution channels.
• Ability to explain healthcare services and technology in practical terms and connect them to customer needs, financial priorities, and member experience.

Responsibilities

• New business development. Identify, target, and engage prospective customers and channel partners.
• Consultative discovery. Understand each prospect’s population, benefit strategy, financial priorities, care access challenges, decision process, and timeline.
• Solution positioning. Translate Lyric's capabilities into a clear customer value proposition.
• Channel growth. Recruit and develop distribution relationships and build joint go-to-market plans.
• Sales execution. Lead presentations, demonstrations, proposals, finalist meetings, and negotiations.
• Pricing and commercial discipline. Partner with leadership and finance on pricing, deal economics, and contract terms.
• Pipeline and forecasting. Maintain CRM records, next steps, close dates, and forecasts.
• Implementation and expansion. Handoff objectives to implementation and customer/channel success.
• Market insight. Track competitive offerings, buyer feedback, and market trends.

Skills

B2B sales

Healthcare knowledge

Consultative selling

Negotiation

Pipeline management

Education

Bachelor's degree or equivalent

Tools

CRM software

Job description

Lyric Health is seeking a results-driven Sales Executive to generate new business, develop strategic channel relationships, and grow recurring revenue. This individual contributor will own the sales process from prospecting and discovery through proposal, negotiation, and close, with accountability for meeting assigned sales goals and building a healthy pipeline.

The ideal candidate is a consultative healthcare seller who can connect customer priorities with Lyric's virtual care services, configurable white label platform, Grace AI care companion, and care destination ecosystem. Working with leadership, client solutions, and customer and channel success, this executive will build relationships with employers, TPAs, brokers, benefit aggregators, associations, and other distribution partners.

Key Responsibilities

New business development. Identify, target, and engage prospective customers and channel partners. Build a disciplined prospecting plan using direct outreach, referrals, industry relationships, events, and marketing-generated leads.

Consultative discovery. Understand each prospect’s population, benefit strategy, financial priorities, care access challenges, decision process, and timeline. Qualify opportunities and develop a clear strategy to advance each deal.

Solution positioning. Translate Lyric's capabilities into a clear customer value proposition. Present relevant virtual care, navigation, engagement, and ecosystem solutions, supported by credible business cases and approved evidence.

Channel growth. Recruit and develop distribution relationships that can reach multiple end customers. Build joint go-to-market plans, support partner education, and convert partner access into qualified opportunities and revenue.

Sales execution. Lead presentations, demonstrations, proposals, finalist meetings, and negotiations. Coordinate internal experts and decision makers to move opportunities from discovery to signed agreements.

Pricing and commercial discipline. Partner with leadership and finance on pricing, deal economics, and contract terms. Pursue profitable growth and obtain required approvals for nonstandard commitments.

Pipeline and forecasting. Maintain accurate CRM records, next steps, close dates, and forecasts. Build sufficient qualified pipeline to achieve assigned goals and communicate risks and support needs early.

Implementation and expansion. Provide a complete handoff of customer objectives, scope, and commitments to implementation and customer and channel success. Collaborate on expansion opportunities and resolve sales-related issues.

Market insight. Track competitive offerings, buyer feedback, and benefit market trends. Share insights that improve Lyric's positioning, product priorities, and sales effectiveness.

Qualifications

• 5+ years of successful B2B sales experience in healthcare, employee benefits, digital health, or a closely related market.
• Demonstrated achievement of sales goals, including sourcing new opportunities and closing complex, consultative sales.
• Experience selling to employers, TPAs, brokers, benefit consultants, health plans, or other healthcare distribution channels.
• Ability to explain healthcare services and technology in practical terms and connect them to customer needs, financial priorities, and member experience.
• Strong discovery, presentation, relationship-building, negotiation, and closing skills, including engagement with executive decision makers.
• Disciplined pipeline management, CRM use, forecasting, and account planning; ability to manage multiple opportunities through extended sales cycles.
• Commercial judgment and comfort discussing recurring revenue, utilization-based models, pricing, and deal profitability.
• Ability to collaborate with clinical, product, operations, finance, and customer success teams while remaining accountable for results.
• An entrepreneurial, service-oriented approach with integrity, initiative, curiosity, and a willingness to do the work required to win business.
• Bachelor's degree or equivalent relevant professional experience.
• An established network within the employer benefits, TPA, brokerage, or healthcare partner community.
• Virtual urgent care, primary care, behavioral health, care navigation, weight management, or healthcare cost containment solutions.
• White label platforms, strategic partnerships, and sales models that combine direct customers with distribution channels.
• Experience developing ROI narratives, responding to RFPs, and navigating procurement, legal, and implementation requirements.
• Achievement of assigned new business, recurring revenue, and sales goals with appropriate margin discipline.
• A growing qualified pipeline with clear next steps, credible forecasts, and consistent opportunity progression.
• New channel relationships that produce active customers and measurable revenue.
• Customer commitments that align with Lyric's capabilities and transition smoothly into implementation.
• Strong working relationships across Lyric and a reputation for responsiveness, integrity, and follow-through.

Preferred Experience

• An established network within the employer benefits, TPA, brokerage, or healthcare partner community.
• Virtual urgent care, primary care, behavioral health, care navigation, weight management, or healthcare cost containment solutions.
• White label platforms, strategic partnerships, and sales models that combine direct customers with distribution channels.
• Experience developing ROI narratives, responding to RFPs, and navigating procurement, legal, and implementation requirements.
• Achievement of assigned new business, recurring revenue, and sales goals with appropriate margin discipline.
• A growing qualified pipeline with clear next steps, credible forecasts, and consistent opportunity progression.
• New channel relationships that produce active customers and measurable revenue.
• Customer commitments that align with Lyric's capabilities and transition smoothly into implementation.
• Strong working relationships across Lyric and a reputation for responsiveness, integrity, and follow-through.

What Success Looks Like

• Achievement of assigned new business, recurring revenue, and sales goals with appropriate margin discipline.
• A growing qualified pipeline with clear next steps, credible forecasts, and consistent opportunity progression.
• New channel relationships that produce active customers and measurable revenue.
• Customer commitments that align with Lyric's capabilities and transition smoothly into implementation.
• Strong working relationships across Lyric and a reputation for responsiveness, integrity, and follow-through.

Work Environment

This role requires regular collaboration with customers, partners, and internal teams, with travel for client meetings, industry events, and company meetings as needed.

Why Lyric

Join Lyric to help organizations connect people with the right care while building a growing healthcare business. This role offers the opportunity to sell a broad set of clinical and technology capabilities, develop meaningful partner relationships, and directly influence Lyric's growth.