Sales Director

Market-Performance-Group; Bentonville (AR); Hybrid; USD 170,000 - 190,000; Full time

Benefits offered by this job

Medical benefits

Dental and Vision

STD/LTD

Paid maternity/paternity leave

Life insurance

401K

Unlimited PTO

Job summary

Market Performance Group in Bentonville, AR seeks an Omnichannel Sales Director to lead Walmart and Sam’s Club strategies across 1P/3P channels. You will own client relationships, develop joint business plans, and guide digital shelf execution.

You will partner with MPG’s teams to align sales, media, and merchandising, ensuring strong growth and client satisfaction in a hybrid work setting.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field.
• 7+ years (Director) / 10+ years (Sr. Director) of CPG sales or omnichannel retail account management.
• Deep experience with Walmart/Sam’s Club across 1P and 3P channels.
• Proficiency with Retail Link, Luminate/Scintilla, Item 360, Walmart.com analytics tools.
• Strong understanding of Walmart omnichannel ecosystem and merchandising levers.
• Exceptional communication, leadership presence, and relationship-building skills.

Responsibilities

• Lead strategic Walmart and Sam’s Club 1P/3P channels as the strategic business lead.
• Develop and execute integrated joint business plans with retailers.
• Own the total business relationship across Walmart and Sam’s Club, including in-store & online.
• Drive pricing, promotions, and item setup across physical and digital shelves.
• Advise on assortment, buy box, and fulfillment models for Marketplace.
• Guide clients in building a strong PDPs and optimized digital shelves.
• Monitor PDP health and analytics across 1P/3P listings.
• Collaborate with content teams to meet Walmart content standards.
• Lead client strategy meetings and retailer scorecard interpretation.
• Provide performance analysis and sales forecasts to clients.

Skills

Exceptional communication

Leadership presence

Relationship-building

Strategic thinking

Client management

Education

Bachelor’s degree in Business, Marketing, or related field

Tools

Retail Link

Luminate/Scintilla

Item 360

Walmart.com analytics

Excel

PowerPoint

Power BI

Looker Studio

Job description

• Location Remote - Bentonville, AR, United States
• Base Pay $170,000.00 - $190,000.00 / Year
• Job Category OMNICHANNEL, WALMART
• Relocation Expense Covered No
• Employee Type FT Exempt
• Required Degree 4 Year Degree
• Manage Others Yes

Description

OMMICHANNEL SALES DIRECTOR

Position Overview

As the Director of Omnichannel Sales, you will serve as the senior client-facing leader responsible for owning and accelerating omnichannel performance across Walmart Stores, Walmart.com (1P/DSV & 3P Marketplace), and Sam’s Club. This role blends strategic retail engagement, client relationship management, and digital commerce expertise to deliver growth across all channels.

You will provide clients with deep insights, strategic planning, and seamless execution across brick-and-mortar and digital touchpoints. While our internal MPG media team manages campaign execution, you’ll possess a working knowledge of Walmart Connect to help clients strategically align their investments with business objectives, inventory strategies, and digital shelf performance.

You will also be assigned key clients as part of our overall Client Intimacy Initiative providing comprehensive connectivity across MPG and ensuring client satisfaction and retention. This is a Hybrid position in the Bentonville, AR.

Key Responsibilities

• Serve as the strategic business lead for Walmart and Sam’s Club across 1P and 3P channels.
• Develop and execute integrated joint business plans that align with client goals, category trends, and retailer initiatives.
• Own the total business relationship across Walmart and Sam’s Club, inclusive of in-store and eCommerce platforms (1P and
• Drive execution of pricing, modular transitions, promotional planning, and new item setup across physical and digital shelves.
• Advise on assortment strategy, buy box performance, and fulfillment models across Marketplace (WFS, DSV, and 3P).
• Guide clients in building a strong digital footprint through optimized product detail pages (PDPs) , compelling content, and retail-compliant listings.
• Oversee the health of digital shelves: ensuring consistent, brand-aligned, and performance-driven PDPs across 1P and 3P listings.
• Collaborate with content/creative teams and external partners to ensure all SKUs under MPG management meet or exceed Walmart’s content excellence standards.
• Monitor and provide insights across key digital KPIs:
• Conversion and click-through rates
• Content health scores
• Buy box win rate
• Profitability and fulfillment metrics
• Item availability across 1P, DSV, and Marketplace models
• Provide strategic guidance to clients on optimizing their 1P and 3P Marketplace presence.
• Understand the nuances of working with WFS (Walmart Fulfillment Services), third-party sellers, and DSV models.
• Maintain a strategic understanding of Walmart Connect’s media solutions , translating client business objectives into aligned media plans.
• Guide clients on campaign timing, item readiness, and promotional layering to ensure optimized omni-impact.
• Coordinate with the internal media team to bridge the gap between sales activation and media planning, ensuring marketing campaigns are grounded in merchandising and supply realities.
• Serve as the bridge between sales and media, offering clients holistic guidance without managing execution directly.

Client Strategy & Retailer Relationship Management

• Lead top-to-top meetings with Walmart and Sam’s Club merchants, replenishment, and digital teams.
• Provide performance analysis, growth strategy recommendations, and retailer scorecard interpretation.
• Partner with cross-functional MPG teams (supply chain, media, analytics, replenishment/operations) to deliver holistic, coordinated support to client portfolios.
• Lead client meetings, line reviews, and top-to-top engagements with Walmart and Sam’s Club buyers.
• Provide performance analysis, sales forecasts, and retailer scorecard insights.
• Partner closely with replenishment, marketing, and supply chain teams to ensure flawless execution.
• Understand and represent client objectives internally, supporting MPG’s Client Intimacy Initiative to drive retention and growth.

Skills & Experience

Required

• Bachelor’s degree in Business, Marketing, or related field
• 7+ years (Director) / 10+ years (Sr. Director) of CPG sales, customer development, or omnichannel retail account management
• Deep experience managing Walmart and/or Sam’s Club across 1P and 3P commerce models
• Proficiency with Retail Link, Luminate/Scintilla, Item 360, and Walmart.com analytics tools
• Strong understanding of the Walmart omnichannel ecosystem—including fulfillment types, algorithm drivers, and merchandising levers
• Exceptional communication, leadership presence, and relationship-building skills

Preferred

• Experience within a broker or agency setting managing multiple client portfolios
• Familiarity with Walmart Connect and retail media planning
• Exposure to digital content strategy, PDP optimization, and ecommerce platform best practices
• Proficiency in Excel, PowerPoint, and business intelligence tools (e.g., Power BI, Looker Studio)

Why You’ll Succeed:

• You’re a strategic thinker who enjoys uncovering insights from data and translating them into business action.
• You have a passion for working with data tools and analyzing trends to drive market success.
• You thrive in collaborative environments and are skilled at managing multiple projects without sacrificing attention to detail.
• You’re driven by challenges and enjoy finding solutions that help improve business performance and client satisfaction.

Compensation

The expected base salary range for this position is $170,000 - $190,00 annually, depending on experience, skills, and qualifications. In addition to base salary, this position may be eligible for performance-based bonuses and other compensation programs.

MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.

Diversity and Inclusion

MPG provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

We are committed to ensuring that Diversity, Equity, Inclusion, and Belonging (DEI&B) are at the foundation of our culture. Through DEI&B, we embrace the beauty in all of the unique qualities of our employees, communities and clients. MPG’s DEI&B efforts empower us to collectively reach our full potential. by fueling innovation, connection, and growth. We recognize the value of having a diverse and engaged team. We are an organization driven by PEOPLE. Our commitment to diversity, equity, inclusion, and belonging was born from our core values. We believe that by leveraging the unique perspectives and experiences of our employees, MPG can unlock more comprehensive, innovative, and long-standing results for both our client and retailer partners. As our journey continues to evolve, we have made intentional commitments to further champion DEI&B. The foundation of our pledge starts with our promise to each other, our clients, and the community.