Sales Development Representative

FireFly Automatix, Inc.; Salt Lake City (UT); On-site; USD 40,000 - 50,000; Full time

Job summary

FireFly Automatix, Inc. is seeking a Sales Development Representative to join their innovative team transforming the turf technology industry. You will engage with key decision-makers in golf courses and municipalities, using your sales expertise to drive impactful conversations and promote their cutting-edge Autonomous Mowing Platform. Join a dynamic company where your contributions will make a real difference in sustainability and technology.

Benefits

Commission plan with uncapped commissions

Potential stock option grants

Full benefits package

Paid time off

Qualifications

• Experience initiating meaningful conversations.
• Proficient in using CRM systems.
• Self-starter with strong organizational skills.

Responsibilities

• Identify and reach out to decision-makers in turf management.
• Qualify leads and schedule demos with sales teams.
• Manage all interactions through CRM.

Skills

Communication

Sales Development

Organization

Follow-up

Education

2+ years experience in sales development

Tools

HubSpot

Job description

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Hours: Monday – Friday 8:00 AM to 5:00 PM

Start Conversations That Drive the Future of Turf Technology

Imagine being on the front lines of one of the most exciting shifts in green technology—where robotics, sustainability, and innovation collide. At FireFly Automatix, we’re not just selling equipment—we’re helping golf courses, municipalities, and sports organizations embrace a smarter, greener future. Our AMP (Autonomous Mowing Platform) is unlike anything the turf industry has seen before: fully electric, self-driving, and designed to dramatically cut costs while improving performance.

As a Sales Development Representative (SDR), you’ll help introduce this revolutionary solution to key decision-makers and open doors that lead to real change. If you're energized by tech, enjoy sparking meaningful conversations, and want to be part of something genuinely impactful—this role was made for you.

What You'll Do

Identify and reach out to golf course superintendents, municipal managers, and sports turf professionals

Initiate meaningful conversations through cold calls, emails, and LinkedIn outreach

Qualify leads and schedule demos with the inside and field sales teams

Track and manage all interactions through our CRM (HubSpot)

Work closely with the marketing team to fine-tune messaging and generate engagement

Occasionally represent FireFly at industry events, trade shows, or product demonstrations

What You Bring

2+ years of experience in sales development, inside sales, or business development

Excellent communication skills and the confidence to connect with new people

Experience using CRM systems like HubSpot or similar

Self-starter with strong organization and follow-up skills

An interest in golf, sports turf, sustainability, or clean technology is a big plus

Why You'll Love Working at FireFly

Commission Plan: Competitive base salary plus uncapped commissions—your success is rewarded.

Ownership Opportunity: Potential for stock option grants as the company scales.

Career Growth: Join a rapidly expanding team with real opportunities for advancement.

Cutting-Edge Product: Be part of launching one of the most innovative solutions in turf care.

Great Culture & Benefits: Enjoy a supportive team, full benefits package, and paid time off.

Ready to Make Your Mark?

This isn’t your average SDR role—it’s your chance to be part of a movement that’s changing the turf industry from the ground up. If you're excited about clean tech, love building relationships, and want your work to matter, we want to hear from you.

Apply now and help us lead the next evolution in autonomous turf care.

Job Type: Full-time

Expected hours: 40 per week

401(k)

Health insurance

Paid time off

Vision insurance

Shift:

Day shift

Supplemental Pay:

Commission pay

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Agriculture, Construction, Mining Machinery Manufacturing

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