Sales Development Representative

Vertafore Career Center; Denver (CO); On-site; USD 60,000 - 81,000; Full time

Job summary

Vertafore is seeking highly motivated Sales Development Representatives (SDR) to start a career in insurance software sales. You will be the first point of contact, drive bookings, and develop the sales pipeline by qualifying prospects and initiating conversations with agencies and insurers.

You will collaborate with Marketing, Operations, and Sales to understand agency challenges, map buying roles, and route leads to the appropriate sales teams for closure.

Qualifications

• Experience in building and managing sales pipeline through lead generation and qualification.
• Familiarity with CRM systems and data-driven sales processes.
• Proficiency with Salesforce and related sales technologies.

Responsibilities

• Drive bookings and recurring revenue by generating and developing qualified opportunities.
• Collaborate with Marketing and Product to optimize campaigns and lead quality.
• Maintain accurate CRM records and provide regular pipeline reporting.

Skills

Lead generation

CRM

Salesforce

Pipeline management

Campaign coordination

Tools

Salesforce

Job description

Pay Range: $70,000 On Target Earnings

The insurance industry runs on Vertafore. We equip agencies, MGAs, and carriers with the core digital systems, specialized AI, and data-driven foundation to eliminate distribution drag across the insurance lifecycle, spanning sales, servicing, and back-office operations.

Underpinned by unmatched speed and performance power, we are the trusted backbone that’s taking the insurance industry from friction to flow with Distribution Velocity –speed, performance, and trust - to drive growth at scale.

With over 95% of the top agencies and insurers and 50% of industry compliance transactions running through Vertafore, we lead at the intersection of innovation and trust, giving insurance professionals the confidence to transform and win in the AI era.

Our reach is global, with headquarters in Denver, Colorado, and offices across the U.S., Canada, and India.

JOB DESCRIPTION

We are seeking highly motivated Sales Development Representatives (SDR) interested in kick starting their career in insurance software sales. SDR’s are the first point of contact for the sales team – an important first impression. You will be tasked both with speaking to accounts we have reason to believe are interested in our services and reaching out to agencies that do not know of us to pique their interest in our software solutions.

The primary responsibility of the position is to drive bookings and recurring revenue growth by generating, qualifying, and developing sales pipeline. The SDR is a vital link between Marketing and Sales, and the SDR must be able to plan and execute daily and weekly, required activities to generate sales opportunities for Vertafore. This role has knowledge of the organization’s products/services, and can partner with Marketing to execute campaigns, programs, and closed-loop business & sales development activities. The SDR also works closely with Marketing, Operations & Sales Management.

During your discussions you will gather information surrounding agency challenges such that you can narrow in on the correct software match. Additionally, you will work to discover the key players in the buying process as well as when and how they need our assistance. SDR generated leads are routed to all segments and territories to be followed up on and closed by the proper sales representative. As a SDR, you will be asked to demonstrate knowledge of Vertafore, our software, and internal processes to prepare you for promotion to one of our sales teams.

Core Requirements and Responsibilities:

Essential job functions included but are not limited to the following:

• Execute the Vertafore Lead & Opportunity Management process for building sales pipeline.
• Possess a working understanding of Salesforce.com and other key sales technologies used for Sales Development and Opportunity creation.
• Collaborate with Marketing & Product teams to execute campaigns that ensure lead quality and quantity with proper closed-loop metric reporting.
• Regularly perform against individual monthly and/or quarterly targets: pipeline, conversion rates, and stage "Zero" Opportunities which may consist of meetings, appointments virtually, demos, or follow-up calls assigned to quota carrying sales reps in Vertafore.
• Collaborate with internal sales operations stakeholders on reporting and analysis.
• Ensure CRM tools and Vertafore value-selling methodologies are leveraged to process and track opportunities.