Sales Consultant-High Point

Johnson Brothers Liquor Company; High Point (NC); On-site; USD 45,000 - 75,000; Full time

Job summary

Johnson Brothers Liquor Company in High Point, NC is seeking a Sales Consultant to service retail stores across the established territory. You will manage accounts, promote products, merchandise shelves, and handle administration.

You will conduct sales presentations, identify new accounts, maintain up-to-date receivables, ensure accurate pricing, and work with store staff to execute initiatives. Valid driver’s license required; local candidates preferred.

Qualifications

• BA/BS degree or related industry experience.
• Prior route sales experience preferred.
• Excellent verbal and written communication skills.
• Goals and results driven.
• Valid driver’s license with an acceptable driving record.
• Local candidates preferred (no relocation package).
• Must pass criminal background and MVR.

Responsibilities

• Territory management: Ensure consistent customer contact, plan and execute sales initiatives, handle customer issues promptly.
• Selling: Understand products/pricing, deliver effective presentations, grow business, identify new accounts.
• Merchandising: Use POS to enhance selling, optimize display size/location/standing, program shelves and displays.
• Servicing: Conduct sales calls, perform inventory checks, minimize order mistakes, rotate products.
• Administration: Adhere to policies, handle paperwork timely.

Skills

Verbal communication

Written communication

Goal oriented

Customer service

Education

BA/BS degree or related industry experience

Job description

Job Description Summary The Sales Consultant position services retail stores.

General responsibilities comprise of the proper management of an established sales territory including selling, servicing, merchandising, administration and ensuring up-to-date accounts receivable.

Position Duties:

• Territory Management:
  Ensure consistent customer contact
  Properly plan and execute sales initiatives
  Handle all customer related issues in a prompt and friendly manner
• Selling:
  Full understanding of products and pricing schedules
  Make effective sales presentations
  Achieve assigned company objectives and successfully grow business
  Identify and nurture new accounts
• Merchandising:
  Use all available POS to enhance selling efforts
  Focus on merchandising basics such as display size and location, shelf position and standards, cold boxes, counters, windows and anywhere else consumers can be impacted
• Servicing:
  Follow necessary steps when making sales calls
  Perform reliable inventory checks and communicate properly to minimize order mistakes
  Properly rotate products on shelves, cold boxes, displays, etc.
• Administration:
  Adhere to all company policies and procedures
  Handle all paperwork issues in a proper and timely manner

Position Qualifications:

• BA/BS college degree or related industry experience
• Prior route sales experience (highly preferred)
• Excellent verbal and written communication skills
• Goals and results driven
• Valid driver’s license with an acceptable driving record
• Reliable transportation and proof of insurance
• Local candidates preferred (no relocation package)
• Must pass criminal background and MVR

Worker Sub-Type: Regular Time Type: Full time

Johnson Brothers is an equal opportunity employer.

About the Company

Johnson Brothers is a single-family owned wine, beer, and spirits distributor, led by Michael and Todd Johnson.

Founded in 1953 by their father, Lynn Johnson, the company has grown into one of the largest wholesale distribution companies in the United States, operating across 20 states.

Johnson Brothers partners with top-tier suppliers to deliver a world-class portfolio and exceptional customer service. The company remains rooted in its founding values of integrity, innovation, and excellence.

For the third year in a row, Newsweek has named Johnson Brothers one of America’s Most Trustworthy Companies for 2025.

Learn more at johnsonbrothers.com | LinkedIn | Instagram.