Sales Consultant

United Carolina Beverages & Caffey Distributing Company; Concord (NC); On-site; USD 45,000 - 65,000; Full time

Job summary

United Carolina Beverages & Caffey Distributing Company is seeking a Sales Consultant in Concord, NC. You will sell, merchandise, and service accounts along an assigned route, while maintaining product quality and strong customer relations.

The role focuses on achieving distribution, executing monthly objectives, and driving volume across on-premise and off-premise accounts. Strong communication and organizational skills are essential.

Qualifications

• Basic training in an office or operations.
• Knowledge of basic office software and office technology.
• Experience: Over 1 year up to 3 years.

Responsibilities

• Formulate a plan to achieve distribution of all targeted brands.
• Maintain 100% distribution of all Plan-O-Gram items.
• Build, maintain, and grow relationships with key on-premise and off-premise decision-makers.
• Sell and merchandise activities in assigned accounts; includes select off-premise accounts where feasible.
• Maintain inventory levels and shelf space to prevent stockouts.
• Transmit customer orders accurately and within daily time requirements.
• Ensure pricing displayed at store level with correct tags and promotions.

Skills

Sales skills

Merchandising

Relationship building

Product knowledge

Time management

Education

Basic training in office/operations

Degree: 2, Points: 30

Tools

Excel

Word

Job description

Job Details

Job Location: Concord - Concord, NC 28027

SUMMARY

The primary purpose of the Sales Consultant is to sell, merchandise, and service accounts in the assigned route, while maintaining the quality of our products and strong customer relations. The Sales Consultant elevates the size and value of the company portfolio in assigned on-premise and off-premise accounts by executing monthly business objectives, building key relationships, and driving distribution, features, and overall volume.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Formulate a plan to achieve distribution of all targeted brands. Maintain 100% distribution of all Plan-O-Gram items.
• Responsible for executing the monthly business objectives in all assigned accounts.
• Build, maintain, and grow relationships with key on-premise and off-premise decision-makers in order to secure distribution, features, and overall volume.
• Responsible for all selling and merchandising activities in assigned accounts, including select off-premise accounts where geographically feasible.
• Maintain inventory levels, proper ordering, and shelf space to eliminate out-of-stocks.
• Organize and set accounts with proper SKU management.
• When required, merchandise deliveries and use on‑hand inventory to refill displays and shelves in accounts where applicable.
• Transmit customer orders and instructions utilizing the order system accurately and within daily time requirements.
• Maintain competitive cooler space, tap space, and menu space equal to or above market share. Strive to have 1st position in the cooler door.
• Display and maintain current POS equal to or greater than competitive POS. Construct and maintain eye-catching, well‑merchandised displays and POS placements in each account.
• Communicate with retailer management to sell in potential display locations, new tap placements, and features.
• Achieve 100% execution on features and monthly display programs where applicable.
• Execute chain programming for each retailer.
• Ensure prices are accurately reflected at store level. Shelf tags, banners, and statics are present and correct for each product on the shelf, including promotional pricing.
• Plan for effective buy‑ins and upcoming promotions.
• Responsible for adhering to Out of Date Beer Policy by keeping product properly rotated and maintaining accurate inventory levels.
• Ensure route book in iPad remains updated with current products and current account base.
• Maintain a working relationship with the Manager of each account. Effectively communicate new innovations, market trends, price promotions, monthly programs, and opportunities.
• Submit display execution through appropriate tracking system.
• Maintain a safe driving record and comply with company driving policy.
• Adhere to safety standards, policies, dress code, and grooming standards.
• Ability if needed, to deliver Hot-Shots to accounts.
• Attend all scheduled meetings and company functions as required.
• Comply with all applicable federal, state, and local laws and regulations.
• Perform other duties as assigned.

QualificationsQUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION

Basic training in an office or operations. Knowledge of basic office software and office technology, or warehouse/delivery technology. First‑line production supervisors over semi‑skilled operations, and the like. Equivalent to 1‑3 practical trades or training

Degree: 2, Points: 30

EXPERIENCE

Over 1 year up to and including 3 years.

Degree: 4, Points: 80

MENTAL / VISUAL / AUDITORY DEMAND

Continuous mental and visual attention; usually repetitive work or diversified operations requiring constant alertness or activity.

Degree: 3, Points: 15

WORKING CONDITIONS

Good working conditions. Occasional exposure to noise, dust, heat, etc. Some elements present which makes conditions less desirable than usually found in an office.

Degree: 2, Points: 10

INITIATIVE AND INGENUITY

Requires the use of judgement to plan, perform, and make decision as to the sequence of setups, operations, and processes within the limitation so recognized or standard methods and procedures

Degree: 3, Points: 42

PHYSICAL DEMAND

• a. Continuously lifting or moving light-weight material, or
• b. Continuously lifting or moving very light-weight material in difficult work positions, or
• c. Frequently lifting or moving average-weight material, or
• d. Frequently lifting or moving light-weight material in difficult work positions, or
• e. Occasionally lifting or moving heavy-weight material, or
• f. Occasionally lifting or moving average-weight material in difficult work positions, or
• g. Rarely lifting or moving heavy-weight material in difficult work positions, or in each case expending equivalent effort pulling, pushing, carrying, shoveling, or stretching.

Degree: 3, Points: 30

RESPONSIBILITY FOR EQUIPMENT

Limited - makes minor adjustments to equipment; however, equipment is not 'sensitive', and damages are unlikely under normal use and care.

Degree: 2, Points: 10

RESPONSIBILITY FOR MATERIAL OR PRODUCT

Works with parts/materials where errors usually would be detected and could be reworked without major loss of materials.

Degree: 2, Points: 10

RESPONSIBILITY FOR SAFETY OF OTHERS

Only reasonable care to own work necessary to prevent injury to others and accidents, should they occur, would be minor in nature, such as cuts, abrasions, burns, bruises, etc.

Degree: 2, Points: 10

EQUIPMENT

Ability to operate standard office machines such as copier, computer, fax, binder, calculator, etc. Proficient with Excel and Word programs. Knowledge of elementary accounting, 10 key touch, and/or a variety of office procedures.

LANGUAGE SKILLS

Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to effectively present information and respond to questions from groups of managers and customers.

MATHEMATICAL SKILLS

Ability to add, subtracts, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, and percentages.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties. While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; and talk or hear. The employee is occasionally required to walk and reach with hands and arms. Specific vision abilities required by this job include close vision, and ability to adjust focus.