The energy at our company is contagious. We’re driven by our immense passion, as we constantly seek out challenges and identify new opportunities. We work hard to connect with our customers and earn their loyalty for life. Bring your talent to our company – our opportunities for growth span the globe. We will give you the training and opportunities to unleash your ambition.
Role Summary:
The Regional Sales Lead is responsible for channel sales performance within an assigned territory, with a primary focus on:
- Driving the sales performance of EV Chargers through the Dealer network
- Supporting the sale of broader V2H, V2G, and V2X products where applicable
- Success is measured by dealer sales performance and charger penetration rates that ultimately enable the customer to unlock the full capabilities of their Cadillac, and Chevrolet EV.
- The role reports to the Regional Sales Manager and collaborates closely with Field Sales to align execution with vehicle sales priorities across Cadillac, and Chevrolet.
Key Responsibilities:
- Drive territory-level Energy charger sales through the dealer network
- Act as consultants and trusted advisors to the dealers and work collaboratively with them on the development and implementation of their business plans to grow charger sales
- Reinforce charger-led selling as a core part of the EV ownership experience
- Help dealers connect chargers to broader system capabilities (vehicle-to-home, vehicle-to-grid, vehicle-to-everything)
Dealer & Field Collaboration
- Partner with Field Sales to align energy sales with vehicle sales priorities across brands
- Support consistent go-to-market execution of Energy programs
- Reinforce processes to sell a Energy charger with every EV at salesperson and sales-manager level
Go-to-Market & Performance Optimization
- Support Energy product launches, promotions, and program rollouts to accelerate dealer adoption
- Analyze dealer performance, local market dynamics, and competitive activity to identify revenue opportunities
- Help resolve issues impacting sales execution, customer experience, or dealer readiness
Training, Readiness & Field Feedback
- Ensure dealer sales teams are trained and prepared to sell Energy chargers and related solutions
- Reinforce execution standards tied to sales quality and customer outcomes
- Provide clear, actionable feedback from the field to improve Energy programs, tools, and processes
Required Skills, Experience & Education:
- Bachelor’s degree in Business Administration or related field, or equivalent relevant experience
- 3+ years in sales, channel management, or customer-facing commercial roles
- Automotive sales experience with strong knowledge of dealer operations (Chevrolet, Cadillac)
- Experience in a field-based role (e.g., District Sales Manager) preferred
- Experience in Energy, EV charging, or Technology/SaaS is a strong asset
- Proven ability to drive sales performance through a dealer channel
- Strong field presence; able to influence dealer leadership and frontline sales teams
- Expert-level understanding of EVs, EV charging, and installation ecosystems
- Ability to translate complex offerings into clear, sales-ready guidance
- Strong analytical skills; proficiency in Microsoft Excel
- Clear, confident communicator with strong presentation and interpersonal skills
Success Traits & Travel:
- Sales-driven, execution-focused, and outcome-oriented
- Comfortable leading through influence rather than authority
- Commercially minded with an understanding of charger attach economics and dealer profitability
- Hands-on and pragmatic; willing to support real sales conversations in the field
- Adaptable and resilient in a high growth business; viewed as a Trusted Advisor by dealers and Field Sales
Travel: Willingness to travel up to 75% within the as