Route Sales Representative

New Carbon Company LLC; Village of New Hyde Park (NY); On-site; USD 59,000 - 72,000; Full time

Job summary

Golden Waffles is seeking a Route Sales Representative to manage a designated territory, deliver waffle products to customers, and drive sales growth by building strong customer relationships and expanding our market presence. This role emphasizes sales and logistics with a proactive, self-starting approach.

Applicants must be motivated, able to plan efficient routes, and provide excellent service. A valid driver’s license and ability to lift 50 lbs are required, and CDL may be needed for some

Qualifications

• High School Diploma or GED (required).
• Proven experience in sales, route management, or a related field (foodservice or CPG preferred).
• Valid driver’s license with a clean driving record; CDL may be required for certain routes.
• Maintain DOT credentials including DOT certification and drug testing compliance.
• Ability to lift a minimum of 50 lbs.
• Physical ability to load/unload products and work in a fast-paced environment.

Responsibilities

• Develop and maintain strong relationships with existing customers to increase product sales and order consistency.
• Identify and secure new business opportunities within the assigned territory to expand market share.
• Promote new products and upsell additional offerings to maximize revenue per customer.
• Execute strategic sales plans to meet and exceed monthly, quarterly, and annual sales targets.
• Educate customers on product offerings, pricing, promotions, and merchandising strategies to optimize sales potential.

Skills

Customer service

Relationship-building

Consultative sales

Independence

Time management

Communication skills

Problem-solving

Handheld device usage

Education

High School Diploma or GED

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Salary: $65,000.00 Annually

Job Summary

Route Sales Representatives at Golden Waffles are the face of our brand, delivering high-quality waffle products directly to our valued customers. This position plays a crucial role in driving sales growth by managing an assigned route, building strong customer relationships, and expanding our presence within the assigned territory. This position requires a motivated, self-starting individual who thrives in a fast-paced environment and enjoys both sales and logistics.

Want to see what the role is really like? Take a quick look at the video below to get a behind-the-scenes feel for life on the Golden Waffles route team!

It’s the best way to get a taste of the day-to-day (and yes, waffles are involved!)

• Develop and maintain strong relationships with existing customers to increase product sales and order consistency.
• Identify and secure new business opportunities within the assigned territory to expand market share.
• Promote new products and upsell additional offerings to maximize revenue per customer.
• Execute strategic sales plans to meet and exceed monthly, quarterly, and annual sales targets.
• Educate customers on product offerings, pricing, promotions, and merchandising strategies to optimize sales potential.

Route & Territory Management:

• Efficiently manage a designated sales route, ensuring all customers receive timely deliveries and exceptional service.
• Plan and execute route schedules to optimize time, fuel efficiency, and sales opportunities.
• Monitor inventory levels, track sales performance, and place accurate product orders to meet customer demand.
• Utilize company tools and technology to track sales performance, order status, and customer insights.
• Maintain up-to-date knowledge of market trends and competitor activities within the assigned territory.

Operations & Compliance:

• Load, transport, and deliver products safely while complying with all DOT (Department of Transportation) and company driving regulations.
• Ensure proper handling and storage of products to maintain freshness and quality.
• Adhere to company policies, safety procedures, and compliance guidelines, including vehicle maintenance and sanitation standards.
• Complete all necessary reports, invoices, and documentation accurately and on time.

Position Requirements

Required Experience/Education

• High School Diploma or GED
• Proven experience in sales, route management, or a related field (foodservice or CPG industry preferred).
• Valid driver’s license with a clean driving record; CDL may be required for certain routes.
• Maintain DOT credentials including DOT certification and drug testing compliance.
• Ability to lift a minimum of 50 lbs.
• Physical ability to load/unload products and work in a fast-paced environment.

Required Skills

• Strong customer service and relationship-building skills with a consultative sales approach.
• Ability to work independently and efficiently manage time while meeting sales goals.
• Ability to operate a handheld device for processing orders
• Excellent communication and problem-solving skills.
• Independent spirit and able to work without direct supervision
• Ability to meet deadlines and ensure timely deliveries
• Eye for detail and ensure the quality of products sold