Richmond Market Leader

Unison Risk Advisors; Richmond (VA); On-site; USD 120,000 - 210,000; Full time

Job summary

Unison Risk Advisors in Richmond seeks a Market Leader to steer the local market, drive revenue growth, and build a high-performing team. This senior role partners with executive leadership to execute a Market Growth Plan, manage client relationships, and align operations with strategic objectives.

You will lead sales pursuit, participate in RFPs, mentor talent, and represent Unison at industry events while ensuring outstanding service delivery and measurable expansion across accounts.

Qualifications

• Senior leadership with a proven sales and revenue track record.
• Experience managing P&L and sales teams in insurance.
• Strong communication and relationship-building skills.
• Knowledge of market growth strategies and channel partnerships.

Responsibilities

• Lead the Richmond market strategy and growth outcomes.
• Develop and execute the annual Market Growth Plan.
• Drive revenue, retention, and cross-sell initiatives.
• Represent the organization with clients, carriers, and vendors.
• Oversee talent development and succession planning.
• Collaborate with executive leadership and marketing.

Skills

Leadership

Sales & business development

Financial acumen

Client-focused

MS Office proficiency

Insurance industry experience

Education

High school diploma or GED

Bachelor’s degree in business or related field

Tools

Applied EPIC

Job description

Richmond Market Leader – Job Description

Position Summary

The Richmond Market Leader is the senior executive responsible for leading the Richmond market, driving revenue growth, talent strategy, and client retention. This role partners closely with executive leadership and Growth Leaders to develop and execute a comprehensive Market Growth Plan while balancing strategic leadership with hands‑on business development, market representation, and operational oversight. The role plays a critical part in achieving organizational growth targets, strengthening client relationships, and building a high‑performing, scalable market team.

Key Responsibilities

Functional Leadership & Ownership

• Lead the Richmond market as the senior executive, owning strategy, performance, and growth outcomes.
• Develop and execute the annual Market Growth Plan in collaboration with senior leadership.
• Drive sales resource planning, revenue generation, and retention strategies.
• Maintain strong relationships with clients, carriers, and vendors.

Hands‑On Execution & Delivery

• Generate personal new business and support complex sales pursuits.
• Participate in key meetings, RFP responses, and client strategy discussions.
• Support cross‑sell and upsell strategies across client portfolios.

Reporting, Quality & Operational Support

• Monitor market performance against revenue and growth targets.
• Ensure high‑quality client service delivery and operational excellence.
• Conduct performance reviews and manage accountability for team results.

Cross‑Functional Partnership & Integration

• Collaborate with Sales Leader, Practice Leaders, Division Directors, and other stakeholders.
• Partner with Marketing on campaigns and collateral development.
• Work with Client Service teams to support retention and growth.

Growth, Change & Special Initiatives

• Support M&A activity including identifying and evaluating acquisition opportunities.
• Lead talent development, recruiting, and succession planning.
• Represent the organization through thought leadership and public speaking.

Process Improvement & Best Practices

• Identify opportunities to improve sales performance and operational efficiency.
• Share expertise and best practices across the organization.
• Stay informed on market trends, competition, and industry developments.

Accountability

• Achieve 10% year-over-year organic growth for the market.
• Deliver strong client retention and satisfaction outcomes.
• Build and lead a high‑performing, engaged team.
• Develop sustainable growth strategies aligned with organizational goals.

Qualifications

Required

• Strong leadership, team-building, and interpersonal skills.
• Demonstrated sales and business development expertise.
• Financial acumen and ability to manage business performance.
• Client‑focused mindset with strong communication skills.
• Proficiency in Microsoft Office and ability to learn systems.
• High school diploma or GED; extensive insurance industry experience required.

Preferred

• Bachelor’s degree in business or related field.
• Appropriate insurance licenses.
• Experience with Applied EPIC.

Key Competencies

• Strategic & Systems Thinking
• Ownership & Accountability
• Sales & Business Development Acumen
• Leadership & Team Development
• Collaboration & Influence
• Change Agility
• Business Acumen