Revenue-Driven Product Marketing Manager

Visible Hands; San Francisco (CA); Hybrid; USD 180,000 - 190,000; Full time

Benefits offered by this job

Wellbeing allowance

Medical, dental, vision insurance (US)

Retirement plan

Employee stock option program

Generous time off

Job summary

Linktree is seeking a Product Marketing Manager, Revenue to lead external positioning for subscriptions, add-ons, and paid features. You’ll partner with growth and product teams to translate pricing, packaging, and monetization insights into clear narratives and compelling upsell experiences.

You’ll shape target personas, build decision frameworks, and own in-product storytelling for revenue-driving moments.

Qualifications

• 5-8 years of experience in product marketing or related roles, ideally with consumer subscription or SaaS products.
• Strategic storyteller and operator, linking brand value to GTM execution.
• Experience with metrics like conversion, retention, ARPU, and LTV.
• Analytical mindset using insights and performance data to inform decisions.
• Comfort operating in ambiguity and shaping narratives for evolving products.

Responsibilities

• Build the external brand of Linktree’s paid products.
• Shape monetization strategy with growth and product teams.
• Own in-product subscription and upsell storytelling.
• Revenue launches and campaigns across major events and channels.
• Partner monetization storytelling for partners and brands.
• Cross-functional clarity and consistency across paid ecosystems.

Skills

Strategic storytelling

Pricing strategy

Monetization

Conversion metrics

ARPU and LTV

Job description

Linktree is seeking a Product Marketing Manager, Revenue to lead external positioning for subscriptions, add-ons, and paid features. You’ll partner with growth and product teams to translate pricing, packaging, and monetization insights into clear narratives and compelling upsell experiences.

You’ll shape target personas, build decision frameworks, and own in-product storytelling for revenue-driving moments.