Revenue-Driven Mortgage Marketing Leader

Southwest Funding LP; Dallas (TX); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

401(k) / match up to 2%

Health insurance

Vision insurance

Paid time off

Job summary

Southwest Funding, LP in Dallas seeks a senior mortgage marketing manager who will be in the trenches with the team, designing print pieces, writing digital copy, and sourcing compliant, conversion-focused assets.

This hands-on, high‑output leader will build a demand engine to grow loan production, move loan officers from invisible to trusted authorities, and manage everything from organic social to CRM workflows. You will ensure TILA/RESPA and Fair Housing compliance in creative work.

Qualifications

• Industry Veteran: Minimum of 2+ years of direct experience in the mortgage industry.
• Hands-on Skillset: Proficient in Adobe Creative Suite (Photoshop/InDesign) or high-end AI, email marketing platforms, and social media management tools.
• Compliance Mastery: Deep working knowledge of mortgage advertising regulations, including NMLS # and Equal Housing Logo.
• Anti-2008 Mindset: Prefer clear, concise messaging over generic marketing.
• Data-driven: Track ROI, conversion rates, and cost per acquisition.

Responsibilities

• Revenue Growth: Develop and execute marketing strategies to increase lead flow and loan production.
• Direct Production: Design and manage creation of all marketing materials, print collateral, digital ads, and merchandise.
• Compliance Integration: Bake TILA/RESPA and Fair Housing requirements into creative materials for smooth compliance review.
• LO Empowerment: Teach loan officers to become digital authorities across social platforms.
• Full‑Funnel Management: Manage organic social growth and CRM lead-nurture sequences.

Skills

Adobe Creative Suite

AI tools

Email marketing

Social media management

Data-driven ROI

Tools

Adobe Creative Suite

Photoshop

InDesign

AI tools

Job description

Southwest Funding, LP in Dallas seeks a senior mortgage marketing manager who will be in the trenches with the team, designing print pieces, writing digital copy, and sourcing compliant, conversion-focused assets.

This hands-on, high‑output leader will build a demand engine to grow loan production, move loan officers from invisible to trusted authorities, and manage everything from organic social to CRM workflows. You will ensure TILA/RESPA and Fair Housing compliance in creative work.