Retention Strategist

KapturBox; United States; Remote; USD 78,000 - 92,000; Full time

Job summary

Join a dynamic retention agency as a Retention Strategist, where you'll lead a team to drive email and SMS marketing strategies for high-growth e-commerce brands. In this fully remote role, you'll be responsible for managing client relationships, crafting compelling marketing campaigns, and analyzing performance metrics to ensure client success. This position offers the unique opportunity to work directly with 7/8 figure brand operators, providing you with invaluable insights and learning experiences. If you're a proactive problem solver with a passion for retention marketing, this is the perfect opportunity to make a significant impact in a fast-paced environment.

Benefits

Fully remote position

Independence and Responsibility

Performance culture

Competitive salary

Direct client interaction with high-growth brands

Qualifications

• 2+ years of experience in email marketing, with a focus on strategy and execution.
• Hands-on experience with Klaviyo and managing client relationships.

Responsibilities

• Lead client communications and manage campaign calendars aligned with business goals.
• Analyze results and provide actionable reporting to clients.

Skills

Email Marketing

Klaviyo

SMS Marketing

Client Relationship Management

Copywriting

Data Analysis

Strategic Thinking

Problem Solving

Tools

Klaviyo

Postscript

Attentive

Job description

About the Retention Strategist Position

We're looking for a proven retention marketer to lead the strategy and execution of email/SMS marketing to help our clients grow.

Leading a team consisting of a designer and Klaviyo specialist, the Retention Strategist will be tasked with leading a retention pod and will report to our Head of Retention. The primary objective of the position is to sustainably grow channel traffic and revenue by outlining/implementing strategy, managing client relationships / reporting, and leveraging email/SMS to improve customer experience and LTGP (lifetime gross profit) for our clients.

We are specifically looking for candidates who are ready to lead a team in a competitive, high-performance environment with limited oversight - given the leanness and growth at our agency, we will be more akin to collaborators than managers of your team.

If that's you, we can't wait to get to work.

Retention Strategist Responsibilities

• Lead communication and manage client relationships, establishing campaign & flow calendars that are built around business goals

• Write winning copy and tee up designers for success by staying on top of trends and balancing 'brand' with high-converting visuals

• Alongside your team's Klaviyo specialist, build and deploy campaigns in Klaviyo

• Analyze client results and execute reporting that's meaningful (no jargon) - actionable, real (nuanced), and provides the client with context to understand where they are and how they can move towards where they want to go

• Meet and exceed KPIs, both internal and with client account performance

• Collaborate closely with in-house or external partners across organic social, paid social, google, web, etc. to maximize growth

• Highly responsive to clients

Qualifications

• Preference of a year of experience at an email marketing agency
• At least two years of experience in email marketing
• A minimum of one year of experience in managing email and SMS accounts while offering strategic guidance
• Hands-on experience with Klaviyo (Postscript / Attentive etc. is a bonus)
• Experience setting up flows, campaigns, popups and segmenting email and SMS lists
• Experience in managing client relationships and fostering strong partnerships.
• Proactive problem-solving mindset, meticulous attention to detail, and impeccable execution on behalf of clients
• Strategic thinker
• Execute the mundane tasks extremely well - day in, and day out

Benefits

• Highly competitive salary - $78-92K base, $100K OTE
• Fully remote position
• Independence / Responsibility / Performance culture - helping our clients grow is our entire mission
• Client quality is unmatched - many of our clients are boostrapped 7/8 figure brand operators who you will interface with directly, we are constantly learning from the incredible brand-side operators/marketers we get to work with

About Us

KapturBox is a retention agency composed of a lean & dynamic team executing as an extension of the game's most exciting high-growth e-commerce brands. Our bread and butter is 7/8 figure bootstrapped brands looking to maximize their owned channels and leverage our skill sets and experience to identify and unlock levers for massive return customer revenue growth.

Our mission in a nutshell: by scaling return customer revenue (sustainably) and plugging into our brands seamlessly, we provide the operators we work with leverage - to focus on areas of the business outside of the email calendar, to scale paid into uncharted waters, to re-invest in product / team, or, god forbid, to put cash into their pockets.