Retail Training Junior Associate Consultant (Intern)

Mercedes-Benz USA

Atlanta (GA)

On-site

USD 42,000 - 64,000

Full time

26 hours ago

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Benefits offered by this job

Company cellphone

Employee events

Healthy lifestyle programs

Pension plan

Commuter benefits

Flexible working hours

Employee discounts

Coaching

Job summary

Mercedes-Benz USA is seeking a recent graduate to join the MB Academy Retail Training team as a Customer Education Video Specialist in Atlanta. You will translate vehicle technology into engaging quick-learning videos and scripts for dealer personnel and customers.

You will plan, record, edit, and publish content across social and digital formats, ensuring accuracy and brand consistency. The role lasts at least one year and offers collaboration with marketing, product, and legal teams.

Qualifications

Bachelor’s degree in communications, digital media, marketing, automotive technology, or related field.
Recent university graduate or early-career professional with relevant academic, internship, portfolio, or project experience.
Strong knowledge of automotive products and vehicle technology.
Experience creating social media or digital content, including short-form video.
Ability to explain complex technical concepts in simple language.
Excellent verbal, written, presentation, and storytelling skills.
Proficiency in Microsoft Office products.

Responsibilities

Review recurring customer questions and DTU topics related to vehicle features and technologies.
Identify and prioritize customer education opportunities based on frequency and impact.
Translate complex automotive information into clear explanations.
Plan, script, record, edit, and publish short-form educational video content.
Adapt content for digital and social formats while maintaining brand guidelines.
Coordinate with cross-functional teams to validate content before publication.
Distribute approved content through official Mercedes-Benz channels and dealer platforms.
Maintain an organized content pipeline, editorial calendar, and assets.
Monitor content engagement and feedback, and suggest improvements.
Prepare regular updates summarizing insights, content produced, and opportunities.

Skills

Automotive product passion

Short-form video content creation

Clear customer communication

Storytelling and presentation

MS Office proficiency

Education

Bachelor's degree in communications or related field

Tools

Adobe Premiere Pro

Adobe Express

Canva

CapCut

Job description

About Us

Mercedes-Benz USA is responsible for the sales, marketing and service of all Mercedes-Benz and Maybach products in the United States. In our people, you will find tremendous commitment to our corporate values. Our products and employees reflect this dedication. We are looking for diverse top-notch individuals to join the Mercedes-Benz Team and uphold these hallmarks.

Job Overview

The MB Academy Retail Training team supports the Mercedes-Benz dealer network by developing learning solutions that strengthen product knowledge and improve the customer experience. The Customer Education Strategy JAC will support a new management-directed initiative focused on helping customers and dealer personnel better understand Mercedes-Benz vehicle features and technologies.

This role will identify “Difficult-to-Use” (DTU) topics through insights from the Customer Contact department and other customer and dealer feedback sources. The JAC will translate complex product and technology information into short, engaging video learning nuggets for distribution through official Mercedes-Benz channels. The assignment is intended for a recent university graduate and is expected to last at least one year.

Responsibilities

Partner with the Customer Contact department to review recurring customer questions, complaints, and DTU topics related to vehicle features and technologies.
Identify and prioritize customer education opportunities based on frequency, customer impact, product relevance, and potential value to the dealer network. Research additional learning opportunities through dealer feedback, product launches, technology updates, connected services, and customer ownership trends.
Translate complex automotive and product technology into clear, accurate, and customer-friendly explanations.
Plan, script, record, edit, and publish short-form educational video content, including quick tips, feature demonstrations, how-to videos, and product technology explainers.
Adapt content for appropriate digital and social formats while maintaining Mercedes-Benz brand standards, voice, and visual guidelines.
Coordinate with Product Management, Customer Experience, Customer Contact, Marketing, Communications, Legal/Compliance, and MB Academy subject-matter experts to validate content before publication.
Support distribution of approved content through official Mercedes-Benz channels and dealer-facing platforms, as appropriate.
Maintain an organized content pipeline, editorial calendar, production tracker, source materials, approvals, and digital assets.
Monitor content engagement and customer feedback and recommend improvements or follow-up topics.
Prepare regular updates and presentations summarizing DTU insights, content produced, channel performance, and upcoming opportunities.
Stay current on Mercedes-Benz products, vehicle technology, infotainment, connected services, electric vehicles, driver assistance systems, and relevant social media trends.

Qualifications

Bachelor’s degree in communications, digital media, marketing, automotive technology, engineering, instructional design, business, or a related field.
Recent university graduate or early-career professional with relevant academic, internship, portfolio, or project experience.
Strong knowledge of or demonstrated passion for automotive products and vehicle technology.
Demonstrated ability to create social media or digital content, including short-form video.
Ability to explain complex technical concepts in simple, customer-friendly language.
Excellent verbal, written, presentation, and storytelling skills.
Proficiency in Microsoft Office products.
Ability to manage multiple assignments, deadlines, reviews, and stakeholder inputs.
Eager to learn, proactive, collaborative, detail-oriented, and comfortable working across functions.

Preferred Qualifications

Experience with video recording and editing tools such as Adobe Premiere Pro, Adobe Express, Canva, CapCut, or similar platforms.
Understanding of YouTube, Instagram, TikTok, and other short-form digital content formats.
Knowledge of electric vehicles, infotainment, connected services, mobile applications, and advanced driver assistance systems.
Experience using engagement data, customer feedback, or basic analytics to improve content.
Portfolio or examples of automotive, technical, educational, or social media content.

Expected Deliverables and Measures of Success

Establish a repeatable process for receiving, reviewing, and prioritizing DTU topics with Customer Contact.
Maintain a documented customer education content pipeline and editorial calendar.
Produce a consistent series of approved short-form learning videos for customers and dealers.
Build an organized library of reusable customer education content and source assets.
Track content reach, engagement, customer feedback, and recurring DTU themes to inform future content.
Demonstrate increased efficiency in turning identified customer needs into approved educational content.

EEO Statement

Mercedes-Benz USA is committed to fostering an inclusive environment that appreciates and leverages the diversity of our team. We provide equal employment opportunity (EEO) to all qualified applicants and employees without regard to race, color, ethnicity, gender, age, national origin, religion, marital status, veteran status, physical or other disability, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local law.

Benefits