Retail Marketing Manager North America | Biossance

Thg Plc; San Francisco (CA); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work model

401K matched

Paid Time Off

Disability insurance

Employee discounts

Job summary

THG Beauty is seeking a proactive Retail Marketing Manager to own North America retailer plans, activations and budget effectiveness. You will translate brand strategy into client-facing campaigns, driving discovery, conversion and repeat purchase across Sephora and other partners.

The role reports to the Senior Account Manager and requires strong analytical skills, advanced Excel, and cross-functional collaboration with Creative, Education and retailer teams to execute compelling campaigns.

Qualifications

• Experience in retail or trade marketing, ideally prestige beauty.
• Advanced Excel skills including pivot tables, lookups and SUMIFS.
• Experience executing retailer activations, managing marketing calendars, budgets and multiple deadlines.
• Excellent communication and presentation skills, including PowerPoint.
• Proactive, detail-oriented and adaptable, with the ability to navigate ambiguity.

Responsibilities

• Develop and own the full retailer activation calendar with cross-functional alignment.
• Strengthen brand presence across retailer digital and in-store touchpoints.
• Own sampling, gifts with purchase, retailer media placements and events.
• Lead day-to-day relationships with retailer marketing teams.
• Recommend activation budgets and track variances with finance.
• Define objectives and measure ROI using Excel.
• Present activation results and guide spend reallocation.
• Manage retailer marketing briefs and approvals with global teams.

Skills

Retail marketing

Excel advanced

Budget management

Communication skills

Cross-functional collaboration

Ambiguity handling

Tools

PowerPoint

Excel

Job description

Division

THG Beauty

Location

Job Type

Full-time

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.

With us, you’ll go further, faster. What are you waiting for?

Life at THG Beauty

We know that beauty isn’t one‑size‑fits‑all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands with a marketplace for over 1,300 third‑party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.

Why be a Retail Marketing Manager at THG Beauty?

Biossance is a pioneering clean beauty brand built on biotechnology, efficacy, and sustainability. Powered by sugarcane‑derived squalane and cutting‑edge science, Biossance delivers high‑performance skincare that’s safe for people and the planet. Available at Sephora and leading global retailers, Biossance continues to drive innovation within prestige skincare - where Beauty Meets Biotech.

We are seeking a proactive, analytical Retail Marketing Manager to own North America retailer marketing plans, activations and investment effectiveness. This role translates brand strategy and commercial priorities into client‑facing programs that drive discovery, conversion and repeat purchase. Reporting to the Senior Account Manager, you will own the activation calendar, manage approved marketing budgets and use performance insights to recommend where and how to invest.

As Retail Marketing Manager , you’ll:

• Develop and own the full retailer activation calendar, identifying marketing needs and growth opportunities based on client insights, sales trends and retailer priorities. Partner cross‑functionally to align campaigns, launches and field activities.
• Identify opportunities to strengthen brand presence across retailer digital and in‑store touchpoints. Develop recommendations for merchandising, product content and client messaging, partnering with Creative, Education and retailer teams to execute.
• Own sampling, gifts with purchase, retailer media placements and events, partnering with Field on in‑store execution. Manage activation timelines, retailer submissions and approvals.
• Lead day‑to‑day relationships with retailer marketing teams to secure placements and activation opportunities. Align plans with Account Management on commercial priorities and retailer commitments.
• Recommend activation budgets and spend allocations for approval. Track commitments, invoices and actuals with Finance, flag variances and recommend adjustments within approved budgets.
• Define activation objectives and measurement plans with Account Management. Use Excel to evaluate sales lift, engagement, conversion, cost efficiency and ROI where data permits, accounting for underlying sales trends.
• Present activation results and recommend what to repeat, improve or stop and where to reallocate spend. Use client and competitive insights to develop new recruitment and repeat‑purchase programs.
• Own retailer marketing briefs, asset submissions and execution approvals. Partner with global Marketing and Creative on messaging and assets, and with Planning and Operations on sample and gift quantities and delivery.

What skills and experience do I need for this role?

• Relevant experience in retail or trade marketing, ideally in prestige beauty. Direct experience working with Sephora marketing programs is highly preferred.
• Analytical skills and advanced Excel proficiency, including pivot tables, lookups and SUMIFS; able to evaluate activation performance, budgets and ROI.
• Experience executing retailer activations and managing marketing calendars, budgets and multiple deadlines.
• Excellent communication and presentation skills, including PowerPoint, with the ability to turn analysis into clear recommendations.
• Effective collaboration and influencing skills, with the ability to drive action across internal teams, retailer partners and vendors.
• Proactive, detail‑oriented and adaptable, with the ability to navigate ambiguity, prioritize competing needs and adjust plans.

What’s in it for me?

• Hybrid Work Model - 3 days office/2 days home
• 401K matched up to 5%
• Generous PTO (Paid Time Off)
• Short and long‑term disability
• Exclusive employee discounts off THG Brands

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.