Resident - Media Buying & Planning

VaynerMedia LLC; New York (NY); Hybrid; USD 23,000 - 32,000; Full time

Benefits offered by this job

401k with match

Health / Dental / Vision

Unlimited PTO

Parental leave

Wellness benefits

Job summary

VaynerMedia LLC is seeking a Digital Media Analyst to optimize campaigns across Google, Meta, TikTok, and more. This hybrid role requires 3–4 days onsite in our NYC office and a full-time 40-hour workweek. The position begins as a three‑month residency with potential to go full‑time.

Ideal candidates have advanced Excel/Sheets skills, data-driven thinking, and experience with multiple media platforms. Competitive benefits and ongoing learning opportunities are offered.

Qualifications

• Strong Excel/Sheets skills including pivot tables and VLOOKUP.
• Experience with digital media buying platforms is a plus.

Responsibilities

• Execute across Google, Meta, TikTok, Trade Desk, and Amazon to optimize live campaigns.
• Monitor pacing and performance; adjust campaigns to meet client goals.
• Prepare pacing reports and ad-hoc analyses for clients.
• Manage media investments daily, weekly, and quarterly for optimal spend.
• Collaborate on platform strategies and audience targeting; present insights.

Skills

Advanced Excel/Sheets

Data analysis

Problem solving

Organizational skills

Team player

Tools

Meta Ads

TikTok Ads

Google Ads

Amazon DSP

DV360

Trade Desk

DV360/IAS

Job description

ABOUT VAYNERX

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Tamara Group, Gallery Media Group, Tingley Lane Trading, and VaynerSpeakers.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

** This position is a three‑month temporary residency with the potential to go full‑time immediately following.

Responsibilities

• Execute within various digital platforms like Google, Meta (Facebook/IG), TikTok, Trade Desk, and Amazon. Manage the ongoing real‑time optimization of live media to ensure client goals are met and/or exceeded.
• Ensure campaigns are pacing effectively and efficiently by regularly monitoring performance and making changes when necessary.
• Execute client‑facing deliverables: pacing reports, campaign build, ad‑hoc analysis, in‑platform optimizations, etc
• Manage media investment across platforms daily, weekly, and on a quarterly basis, ensuring optimal budget allocation.
• Collaborate with supervisors To develop platform strategies, audience targeting, and campaign execution.
• Pick up client communication responsibilities by presenting performance insights and recommendations.

Qualifications

• Advanced skills in Excel or Google Sheets, including pivot tables, V-Look Ups, etc
• Media buying experience (preferred, not required): Familiarity with platforms such as:
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn
• Google: Youtube, Search, Display
• Amazon: AMS, Amazon DSP
• Programmatic Display/Video: The Trade Desk, DV360
• Connected TV/OTT: Roku, Hulu
• Exposure to Google Analytics, MOAT, IAS, and Nielsen is nice to have.
• Strong problem‑solving mindset and data‑driven approach
• Highly organized with the ability to manage multiple projects in a fast‑paced environment
• Collaborative team player with a drive to learn and grow in digital media

WORK SCHEDULE

• This is a hybrid role with a required 3-4 days on‑site from our NYC HY office.
• You must be able to commit to a full‑time work schedule, which is 40 hours per week during 9am-6pm ET business hours Monday-Friday.

Unsure if you meet the qualifications?

We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors.

• Exact compensation may vary based on skills, experience, and location.
• Employer-sponsored 401k with match
• Medical, Dental, and vision coverage
• Unlimited PTO
• Caregiver (Parental) Leave
• Health and Wellness benefits

Base Salary

$20—$20 USD