Reputation & Communications Strategist

USANA Health Sciences; West Valley City (UT); Hybrid; USD 85,000 - 120,000; Full time

Benefits offered by this job

Health, Dental, Vision, Life & Dis

On-site medical and mental health care

Flexible PTO & holidays

Paid parental leave

401k match & profit sharing

Tuition reimbursement & learning & dev

Employee product discounts

Job summary

USANA Health Sciences in Salt Lake City, Utah, seeks a Reputation & Communications Manager to protect and elevate the company’s reputation across review platforms, earned media, and public dialogue. You will craft corporate announcements and lead proactive and crisis communications with leadership.

This role blends strategy with execution: monitor sentiment, manage media inquiries, pitch thought leadership, and coordinate executive communications in a fast-paced, collaborative environment.

Qualifications

• Bachelor’s degree in communications, marketing, public relations, journalism, or a related field.
• 5+ years of experience in communications, public relations, or brand reputation.
• Exceptional written and verbal communication with proven corporate/executive writing experience.
• Hands-on background managing review platforms and brand monitoring tools; digital PR, social listening, online reputation strategy.
• Track record supporting executive visibility, such as speaker placements or thought leadership content.
• Ability to manage multiple projects and tight deadlines with initiative.
• Strong interpersonal skills and being comfortable as a public-facing voice for the company.

Responsibilities

• Own strategy and day-to-day management of review and credibility platforms; respond to reviews.
• Monitor brand sentiment across media and platforms; deliver insights and actions.
• Spot reputation risks early and propose responses.
• Research emerging platforms and trends; bring new ideas to leadership.
• Manage inbound media inquiries; build relationships with journalists.
• Develop messaging with leadership for proactive and reactive PR needs.
• Pitch executive thought leadership opportunities (podcasts, bylined articles, TEDx).
• Support crisis communications with the executive director.
• Provide writing, coordination, and project support for special projects.

Skills

Written and verbal communication

Review platforms & brand monitoring

Executive visibility & thought‑lead

Project management under pressure

Public-facing voice & interpersonal

Education

Bachelor’s degree in communications, marketing, PR, journalism

Tools

Trustpilot

Google Business Profile

BBB

Job description

USANA Health Sciences in Salt Lake City, Utah, seeks a Reputation & Communications Manager to protect and elevate the company’s reputation across review platforms, earned media, and public dialogue. You will craft corporate announcements and lead proactive and crisis communications with leadership.

This role blends strategy with execution: monitor sentiment, manage media inquiries, pitch thought leadership, and coordinate executive communications in a fast-paced, collaborative environment.